Latest Fresh Produce News & Insights

A fresh collaboration between Vegetables by Bayer and DNO Produce is bringing broccoli stems to school cafeterias, aiming to make nutritious vegetables more appealing and fun... Read More

Aiming to connect with younger consumers, the playful and informative initiative highlights the fruit’s health benefits, versatility and California roots... Read More

During the recent Aneberries trade fair, Hortifrut’s CEO shared the vertically integrated company’s vision for the category... Read More

NatureSweet says its new website is tailored specifically to meet the needs of foodservice professionals, offering product information, culinary inspiration and ordering support... Read More

Bright Bounty will feature both organic and conventional offerings, as well as a curated selection of produce sourced globally, the company says... Read More

A Simbe study finds widespread pricing errors, stockouts and online order issues across major U.S. grocery chains, underscoring the role of automation in restoring confidence... Read More

From festive packaging to back-to-school partnerships and Halloween promotions, produce marketers are crafting seasonal initiatives that speak directly to parents and kids... Read More

Fall advertising, influencer partnerships and digital marketing efforts will focus on several topics, the organization says... Read More

Consumer packs remain popular, but companies are versatile to meet customer needs... Read More

A partnership between Whole Foods Market and Mad Agriculture aims to create a biodiversity corridor across key farming regions, supporting regenerative agriculture and more resilient food systems... Read More

The new digital experience also features badges to help customers easily identify SNAP-eligible grocery products when shopping online, the company says... Read More

AFM’s fall initiatives will once again include promotions for Breast Cancer Awareness Month and college football... Read More

The New England Produce Council’s 25th Produce, Floral & Foodservice Expo, set for Aug. 18-19, is expected to bring together about 1,000 attendees including retail, foodservice and wholesale buyers... Read More

The anticipated surge in shopper traffic provide a prime time to align retail promotions... Read More

Exports to the U.S. in 2025 are currently projected to double from 80 million pounds last year... Read More

Specializing in sliced tomatoes, the new facility marks the company’s eighth fresh-cut operation across North America... Read More

Ed Oldham will join as head of sourcing; Ann Reed has been named group vice president of Our Brands; Jake Cannon has been named Cincinnati-Dayton division president; and Josh Harpole has been named Louisville division president... Read More

The Flashfood app offers shoppers discounts on fresh, nutritious food, keeping high-value food out of landfills... Read More

The U.S. Highbush Blueberry Council has launched “Blueberries Go Big,” a new marketing campaign that it says evokes an emotional connection to the fruit. .. Read More

Marketers are optimistic about current projections in the field and opportunities at retail... Read More

To learn more about what’s ahead for the nutrition program that serves nearly 7 million people across the U.S., The Packer recently sat down with National WIC Association President and CEO Georgia Machell. .. Read More

As the high point for produce shrink approaches, columnist Armand Lobato highlights the main culprits and offers ways to help keep these losses in check... Read More

At the recent Aneberries trade fair, members of the global berry industry said they’re reading the Trump administration’s tariff tea leaves and watching trade deals closely... Read More

While at the IFPA Foodservice Conference, the California grower says it will showcase its year-round supply of fresh berries... Read More

The company says it will highlight the value its custom avocado and mango ripening programs bring to the foodservice at the International Fresh Produce Association conference... Read More