Latest Fresh Produce News & Insights

With significant funding cuts to SNAP AND WIC looming, a report from the Hass Avocado Board is highlighting the purchasing power of the programs’ participants... Read More

How might proposed FDA budget cuts impact the future of food safety? The Packer connected with IFPA Chief Science Officer Max Teplitski on the heels of the association’s recent Washington Conference to learn more... Read More

From families broken to rising food prices to reduced access to fresh food and food waste, the ripple effect of Trump’s immigration crackdown on agriculture could be far reaching, says the Emerald Packaging CEO... Read More

With the goal of delivering top-quality grapes to consumers, Sun World International has formed a strategic partnership with Clarifresh, to use its AI-powered quality management software for fresh food. .. Read More

CAC’s marketing campaign, which includes consumer advertising, social media, public relations and influencer activities, is running at full speed this spring, with advertising impressions through April alone exceeding 31 million. .. Read More

At the multigenerational, family-owned Camlam Farms in Camarillo, Calif., the focus is on making sustainable business decisions with the goal of keeping the ranch for next generations... Read More

The fully automated greenhouse facility is attached to the Cox Farms Discovery Center, where the company is focused on driving innovation and accessibility... Read More

Enthusiasm on the show floor was high as exhibitors discussed everything from what’s in season to new product innovation to flavor-packed fruits and vegetables, and most importantly why they return to this dynamic event in the desert year after year... Read More

Here’s what retail data and The Packer’s annual consumer survey reveal about shoppers’ interest in convenience options... Read More

While this year’s event featured a record number of participants, exhibitors say West Coast Produce Expo remains a gathering that fosters networking and meaningful conversation... Read More

The Packer’s annual survey examines strong shopper sentiment for spending on local and specialty produce items — and whether their actions reflect that desire... Read More

A video tribute honored The Packer’s 2025 Women in Produce, who are playing vital roles in the success of their own organizations as well as the future of the industry... Read More

Gen Z and millennials not only more frequently reported buying organic produce than older generations, they are also more willing to pay a a higher price for it... Read More

West Coast Produce Expo is a wrap and the bounty of fresh fruits and vegetables featured at the show is now reaching people in need across Palm Desert, Calif... Read More

The Packer’s annual consumer survey takes a deep dive into commodities, exploring shopper habits, preferences and more to offer actionable insights that grow businesses... Read More

The bill, passed by the House of Representatives on May 22, includes about $267 billion in spending cuts to the Supplemental Nutrition Assistance Program over a 10-year period... Read More

This year’s event in Palm Desert, Calif., is set to be packed with networking, farm tours, activities, industry insights, BizMatch meetings, new products on the expo floor and much more... Read More

For the first time, results of The Packer’s Fresh Trends 2025 survey — fielded to more than 1,050 consumers from across the U.S. — will be revealed during an exclusive video presentation on May 30 at West Coast Produce Expo... Read More

The fast-casual restaurant focuses on high-quality ingredients sourced from farmers — like fresh produce, humanely raised meats and cage free eggs — celebrated the grand opening with a longhorn parade... Read More

The event is part of Avocados From Peru’s broader seasonal strategy to deliver high-impact, turnkey campaigns for retail and foodservice partners... Read More

With billions of fruit and vegetable dollars at stake on both sides of the border, industry leaders urge for the resumption and protection of free produce trade... Read More

From social media sensations to innovation centers to award-winning products, Canadian greenhouse growers pulled out all the stops at the recent Canadian Produce Marketing Association Convention and Trade Show... Read More

While tariff turmoil has presented fresh challenges for some U.S. grower-packer-shippers, some Canadian and Mexican producers are finding new avenues for growth... Read More

Innovation, Canadian-grown and -owned, and produce that plays well in both cooked and raw dishes were all on display at this year’s Canadian Produce Marketing Association Convention and Trade Show... Read More

The California Avocado Commission says the program is an evolution of last year’s advertising creative that showcased California avocado groves and growers’ care in producing the fruit. .. Read More