As combined supply from key regions surges over 40% in the U.S. while consumption lags, a newly launched report from the Global Grape Group urges the industry to pivot from competing for market share to collectively driving global category growth... Read More
When Vidalia season ends in early September, growers of Peruvian sweet onions step in to keep store shelves stocked, creating consistency that helps to build consumer recognition and brand loyalty year-round... Read More
AFP has teamed with the Indianapolis Colts and Meijer for a football-season partnership celebrating avocados as the ultimate superfood and guacamole as football’s No. 1 snack... Read More
Peruvian sweet onions have cemented their status as the off-season gold standard for Vidalias, keeping category volume high through seamless merchandising, flexible display formats and strategic holiday cross-promotions... Read More
As U.S. avocado consumption climbs, the industry is increasingly leveraging imports from Peru to diversify supply chains and secure a consistent, year-round market supply during peak summer months... Read More
President and CEO Xavier Equihua reveals how targeted digital coupons, retail media and synchronized demand-generation tactics help drive sales and engagement at retail... Read More
The Peruvian Avocado Commission is targeting long-term growth in the Midwest, where Avocados From Peru has been named the “Official Avocado” of the Cincinnati Reds, a sports-centric marketing strategy aimed at tapping into an underserved market with “tremendous potential” to attract new consumers... Read More
Avocados from Peru’s San Diego event is one of three Guac Off activations planned across the U.S. this year, each designed to engage consumers in key markets during peak season... Read More
The international alliance of table grape producers gained additional momentum at Fruit Logistica 2026, where the group shared its mission to unite the table grape industry to drive consumption and position grapes as the go-to healthful snack... Read More
Exports are forecast to rise 17% compared with the previous year, according to a USDA report... Read More
The Peruvian Asparagus Importers Association says its members are ready with proactive planning and strategic marketing... Read More
AFP has reprised its multitactical and multifaceted lifestyle campaign again this year, but with a host of new activations strategically designed to reach the most diverse audience of existing and new avocado consumers... Read More
The report reveals that 37% of U.S. consumers purchased asparagus in the past 12 months, an 11% increase from the prior year... Read More
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Added By Emil Serafino
Added By Kara Badder
