Latest Fresh Produce News & Insights

Intiatives range from a how-to series of recipe and cooking tip videos to social media outreach to providing retail resources... Read More

This year’s event will welcome buyers and sellers from around the world and feature a record-breaking more than 700 booths, growth the Canadian Produce Marketing Association says is a sign that “Canada is open for business.”.. Read More

Canada’s premier produce event returns this April to showcase the sustainable tech and bold flavors defining the 2027 season... Read More

The Canadian Produce Marketing Association says it will recognize Paul Catania Jr. as its Lifetime Achievement Award recipient on Thursday, April 30, in Toronto... Read More

Cooking essentials and seasonal favorites help retailers create destination holiday displays... Read More

Designed to inspire quick, easy meals as the days get longer and busier, the integrated campaign includes digital activations, in-store point-of-sale materials and an online sweepstakes... Read More

For more than half a century, The Packer has honored the visionaries driving the Canadian produce industry forward with the Canadian Produce Person of the Year award. Do you know an industry leader, changemaker or innovator advancing fresh produce? Nominate them today!.. Read More

By leveraging direct-to-consumer data and modern branding tactics, Yes! Apples’ redesign looks to compete for “share of stomach” against high-energy snacking and beverage categories... Read More

New research reveals that grocery retailers can increase profits by 6% and slash food waste by over 21% by simply optimizing shelf placement and discount timing for perishable goods... Read More

Companies are prioritizing reliability through vertical integration, leveraging advanced logistics, proprietary genetics and automation to turn a delicate product into a predictable and transparent retail staple... Read More

The new integrated toolkit empowers retailers with ready-to-use merchandising assets and data-driven insights to maximize mushroom profitability among younger demographics... Read More

By leveraging benefit-led education and celebrity influencers, mushroom suppliers are rebranding both staples and specialty varieties as approachable, everyday ingredients that boost brain health and enhance traditional meat dishes... Read More

In the “It’s Not Magic. It’s Mushrooms.” campaign, the Emmy-winning chef headlines the commodity board’s 2026 campaign to keep mushrooms on the mind as the ultimate no-fuss, flavor-packed staple... Read More

Produce and retail companies like Avocados From Mexico and Instacart are utilizing celebrity endorsements for Super Bowl LX to prove that even grocery staples can be marketed with the same level of spectacle and technological innovation as the world’s biggest tech brands... Read More

Circana’s vice president of the fresh foods group says the fresh produce industry is poised for a record-breaking dollar growth in 2026 but cautions the industry must move away from a commodity mindset toward data-driven consumer insights... Read More

After a high-profile debut and a splash in Times Square, CarrieAnn Arias, president and CEO of USA Pears, says the organization’s new look is successfully bridging the gap between vintage charm and modern nutritional demands... Read More

Fresh produce marketing veterans at the East Coast Produce Expo explain why the industry must shift from a commodity mindset to building emotional equity to compete with products throughout the store... Read More

The Packer’s annual consumer survey takes a deep dive into commodities, exploring shopper habits, preferences and more to offer actionable insights that grow businesses... Read More

Leveraging new research on gut health and younger demographics, a grassroots initiative seeks to boost grower profitability and secure the future of the category... Read More

Marketing campaigns kick off the retail rush leading up to the Super Bowl with a strong drive from merchandising and more... Read More

The company says it will offer retailers digital campaign elements and POS displays and will give 15 families $1,000 in groceries... Read More

Globally and in the U.S., data shows millennials and Gen Z shoppers view produce purchase differently than baby boomers and Gen X shoppers... Read More

Tara Murray, vice president of marketing for Fresh Innovations and Yo Quiero Brands, shares how brands can respond to consumer trends in flavor and snacking and the opportunities in the industry for innovation and disruption... Read More

The holiday-themed packaging for blueberries and blackberries will reach Kroger and select Wakefern stores by mid-October, the company says... Read More

October is National Tomato Month, and the company says it plans to honor its Sunset Campari cocktail tomato, which has turned 30 years old... Read More