Latest Fresh Produce News & Insights

Sprouts Farmers Market the first retailer to stock South Mill Champs’ mushrooms in the eco-friendly bamboo packaging... Read More

The U.S. mushroom grower says it is reducing prices on its full line of organic mushrooms by expanding domestic production to meet a 58.6% surge in demand over the past three years... Read More

Initiatives featuring clear packaging and social media engagement are part of a rebranding initiative to increase mushroom consumption and attract the next generation... Read More

Giorgio says the value-added items provide pizzerias and foodservice operators with convenient, high-quality solutions that enhance menu offerings while maintaining operational efficiency... Read More

Southern Exposure attendees can discover the company's new specialty line, which includes shiitake, maitake, lion’s mane, oyster and king trumpet mushrooms... Read More

A recent marketing summit hosted by the council allowed industry members to collaborate, share insights and discuss strategies to drive fresh mushroom demand... Read More

The company says it will showcase its new Hot N’ Spicy Line of stuffed mushrooms at the event in Orlando... Read More

The additions to the Hot N’ Spicy line offer convenience with bold flavors for Big Game celebrations or everyday meals, the company says... Read More

Retailers can educate consumers about mushrooms’ versatility and health benefits, using creative strategies for marketing... Read More

The versatile mushroom plays a leading role in plant-based eating, providing an opportunity for retailers to appeal to health- and sustainability-conscious consumers... Read More

Mushrooms' culinary versatility gives retailers opportunities to capitalize on consumer trends driving consumption... Read More

The top 5 list features classic mushroom soup to new takes on lasagna and crab cakes... Read More

New Age International recalled its 200-gram package of Daily Veggies enoki mushrooms because of possible contamination with Listeria monocytogenes... Read More

The strategic partnership is intended to benefit the customers of both companies through South Mill Champs’ expanded operational and logistical capabilities... Read More

The Mushroom Council launched Mushroom Monday to encourage the healthy habit of adding mushrooms to weekly grocery shopping and restaurant orders... Read More

Fungi continue to grab headlines and consumer interest despite slight sales decline... Read More

The Mushroom Council is highlighting multiple ways families can incorporate fresh mushrooms and other WIC foods into daily meal plans... Read More

Topics addressed by the proposed rule for mushrooms include sourcing of substrate and spawn in organic mushroom production and composting requirements for organic mushroom production... Read More

The company is making a significant change to enhance the recyclability of its mushroom packaging by incorporating NIR sortable material in its rPET thermoformed tills... Read More

Launching March 1, the “Mushroom Loyalist” campaign is expected to reach the top third of mushroom buyers who account for almost 75% of all mushroom dollar sales and 68% of all mushroom purchases... Read More

What are the latest mushroom trends at retail and foodservice? To find out, Produce Market Guide asked Baldor Specialty Foods, Bronx, N.Y... Read More

The beauty of fresh mushrooms is that they often are the answer to multiple culinary trends, says Eric Davis, spokesperson for the Mushroom Council, which says it aligns its marketing to take advantage of those trends... Read More

The Mushroom Council's new marketing initiative initially will be centered around foodservice... Read More

Giving consumers more options is a good way to promote mushroom sales, marketers say... Read More

Sizzling Sautés Mushrooms Kits are 12 ounces of Sliced Baby Bella Mushrooms, high in vitamin D, with a 1.5-ounce sauce packet, the company said on the IFPA show website... Read More