Latest Fresh Produce News & Insights

The organization is bringing back its pink branded bags and displays for its “A Super Good Cause” campaign during National Breast Cancer Awareness Month... Read More

To mark the partnership, Jinich and the avocado brand are launching a curated collection of avocado recipes for Hispanic Heritage Month... Read More

The Santa Paula, Calif.-based company reported that its total net sales increased 11.7% for the fiscal quarter ending July 31... Read More

The fast-casual chain says the initiative will promote the fruit's rich nutritional profile that includes monounsaturated fats to support heart health, nearly 20 essential vitamins and minerals, ample dietary fiber and disease-fighting antioxidants... Read More

Retailers can expect bright new displays, shopper incentives and giveaways to encourage shoppers to add avocados to their shopping carts this fall... Read More

The commission has had a busy season — participating in a number of high-profile events designed to drive awareness of the superfruit all year long. .. Read More

In the second quarter of 2024, U.S. industry dollar sales for both avocados and mangoes hit record highs, according to Mission Produce... Read More

Marketers are preparing for avocados and guacamole to take center stage during the football season... Read More

The fourth annual event donates nearly 60,000 fresh avocados in honor of National Avocado Day and crowns the best guacamole in Philadelphia... Read More

Avocados From Mexico is celebrating National Avocado Day with a new recipe featuring Poppi’s Ginger Lime soda and giveaways... Read More

The Oxnard, Calif.-based company has released insights on the category performance of organic avocados in the U.S. ahead of the July 10-11 Organic Produce Summit... Read More

The Oxnard, Calif.-based on Westfalia Fruit has announced the debut of its premium, 100% avocado oils in the U.S... Read More

The Hass Avocado Board has unveiled its newly improved quarterly holiday reports, now featuring holiday promotional sales information... Read More

AFP has reprised its multitactical and multifaceted lifestyle campaign again this year, but with a host of new activations strategically designed to reach the most diverse audience of existing and new avocado consumers... Read More

The Hass Avocado Board has named marketing firm Meyocks as its agency partner to lead research and nutrition-focused advertising and creative strategy promoting the benefits of avocados to health professionals... Read More

Based on findings from its midseason grower and packer crop survey, the California Avocado Commission is eyeing a robust crop this year, with estimated volume to exceed 250 million pounds... Read More

California Giant Berry Farms is partnering with the California Avocado Commission and the California Walnut Commission for separate giveaways and more touting summer snacking duos that are full of flavor and nutrition... Read More

Index Fresh's avocado production and packing were the highlights of this farm tour as part of the West Coast Produce Expo... Read More

The company’s farms and packing facility are now fair-trade certified, which builds upon its GlobalG.A.P. and Rainforest Alliance certifications... Read More

However, avocado purchases remain high, according to figures from The Packer’s Fresh Trends 2024, which shows 51% of consumers reported purchasing the fruit in the past 12 months... Read More

Index Fresh's seasonal Gem avocados will be available in five-count bags at select Costco locations starting in late May, with support from the California Avocado Commission... Read More

Avocados From Mexico brought fresh guacamole inspiration for foodservice, along with artificial intelligence and virtual reality to the National Restaurant Association Show... Read More

Consumers, retailers and many foodservice operators eagerly await the arrival of Florida green-skin avocados every year, grower-shippers say... Read More

Colombia's hass avocado traviesa season is hitting its peak, with more than 50 containers shipping weekly to the U.S. market. .. Read More

Vivid displays, discounts and recipe inspiration are part of the marketing effort to include avocados in the lead-up to Cinco de Mayo... Read More