Latest Fresh Produce News & Insights

Citrus News

Sunkist says its Year of the Dragon cartons and matching merchandising program feature an authentic Chinese design with bold, custom illustrations printed with a focus on red and gold colors.

Sunkist offering limited-edition Year of the Dragon carton

With the Lunar New Year approaching, Sunkist says the themed 10-pound carton will help keep the citrus category at the forefront of longstanding celebrations domestically and across Asia... Read More

Wayne Hardy

Jan 25, 2024
Packaging , Merchandising , Citrus

Citrus supplies are right for promotion.

U.S. citrus primed for promotion

Most fresh citrus prices in early 2024 were comparable to year-ago levels and supply is primed for promotions in the winter months, industry sources report... Read More

Tom Karst

Jan 18, 2024
Citrus

Winter Sweetz launches annual Sweeter in Texas sweepstakes

The Texas-based grapefruit brand says the promotion will educate consumers on the state's red grapefruit season, while aiming to drive online sales and inspire increased consumption during peak production time... Read More

The Packer Staff

Jan 04, 2024
Texas , Citrus

With California, Florida and Texas crops in full swing, January is the best time of year to promote citrus, say the companies.

DiSilva Fruit, Morning Kiss Organic invite retailers to promote citrus in January

With California, Florida and Texas crops in full swing, January is the best time of year to promote citrus, say the Massachusetts-based companies... Read More

The Packer Staff

Dec 29, 2023
Produce Products , Citrus

The Peelz on Wheelz Citrus Road Tour is a coast-to-coast journey that takes place from December through April.

Tops Friendly Markets to host citrus extravaganza

A California-based citrus brand is gearing up for a zestful celebration Dec. 20-23 at Tops Friendly Markets as part of its nationwide "Peelz on Wheelz" Citrus Road Tour... Read More

The Packer Staff

Dec 18, 2023
Citrus , Produce Retail

To get gatherings off to a sweet start, Sunkist recommends Orange and Onion Chutney, a sweet and salty combo.

10 ways to use 10 pounds of Sunkist oranges

To help consumers make the most of its festively packaged 10-pound carton of navel oranges this holiday season, Sunkist is offering 10 recipes and tips for making fruit purchases go further. .. Read More

The Packer Staff

Dec 12, 2023
Citrus , Oranges

California citrus varieties are available for holiday promotion, Bee Sweet reports.

Bee Sweet Citrus ramping up holiday citrus promotions

“While the season got off to a late start, the overall quality and flavor of our fruit has been nothing short of excellent," said Bee Sweet Citrus sales representative Jason Sadoian... Read More

The Packer Staff

Nov 10, 2023
Citrus , California

Sunkist Growers gives cara cara oranges a refresh

Sunkist Growers has redesigned packaging and merchandising for cara cara oranges, leaning into the fruit's unique, pink hue... Read More

The Packer Staff

Sep 25, 2023
Citrus , PMG Produce Products , Merchandising

As Sunkist Growers wraps its 130th season, the Valencia, Calif.-based fresh citrus cooperative is looking ahead to the return of the California citrus season.

Sunkist expands category management and consumer insights program

The Valencia, Calif.-based fresh citrus cooperative is allocating additional resources to its category management and consumer insights program by appointing a senior director of category management and marketing... Read More

The Packer Staff

Aug 30, 2023
Citrus

The citrus category winner for PMG's winter 2023 contest of the Produce Artist Award Series was Brian Dey, senior merchandiser at Four Seasons Produce, Ephrata, Pa.

Photos: Merchandising sunshine

For your inspiration, let’s shine a light on some winning and notable citrus displays entered in the winter 2023 contest of PMG’s Produce Artist Award Series... Read More

Amy Sowder

Aug 11, 2023
PMG Retail Merchandising , Produce Retail , Merchandising , Citrus

Bee Sweet’s star ruby grapefruit is harvested out of California’s Central Valley and will be available through the summer.

Bee Sweet Citrus touts summer citrus

Summertime means citrus for the Fowler, Calif.-based Bee Sweet Citrus. The company has star ruby grapefruit, royal red oranges and several other citrus varieties available for customers... Read More

The Packer Staff

Jul 24, 2023
Citrus

Sunkist is using culinary inspiration and discovery through its account on TikTok, a social media platform where it says millennial and Gen Z consumers are spending increasing amounts of time.

Sunkist touts summer citrus on TikTok

Sunkist Growers is using content on the social media platform, popular among millennial and Generation Z consumers, and its Sunkist Unlimited campaign to promote the in-season fruit as a versatile, affordable option... Read More

Wayne Hardy