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A new Columbia Business School study, “From People to Produce: How Appearance Bias Fuels Food Waste,” reveals how consumer preference for cosmetically perfect fruits and vegetables contributes to billions of pounds of food waste — meanwhile, companies like Misfits Market are working to change perceptions and reduce waste... Read More





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Strawberries

Strawberries drive sales in the berry category, so make them the centerpiece of berry promotions and displays. Take advantage of strawberries’ broad appeal to get them moving off the shelves. Consider creating secondary displays near the checkout and in the cereal aisle.

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