Latest Fresh Produce News & Insights

The IFPA's Joe Watson offers insight on setting, and meeting, shopper expectations for produce... Read More

Like the produce department, creating a great customer experience has changed dramatically of the years. The International Fresh Produce Association's Joe Watson offers insight in this guest column... Read More

There is an old adage that says, “All new brooms sweep clean, but the old broom catches the corners.” Columnist Joe Watson explains how that applies to two styles of produce team leadership... Read More

Want to make summer sales sizzle? Columnist and Joe Watson offers some advice from an industry expert on how to prepare for promotions... Read More

While attending industry events requires taking time away from regular business, there is a return on investment from being involved — and a cost of missing out, says columnist Joe Watson... Read More

The people serving in this vital role often come with a multitude of unique characteristics, as well as expertise and ideas, but some stores fail to tap into that resource, says columnist Joe Watson... Read More

Oftentimes, evening shoppers get the leftovers, the picked-over product. The wet wall is drowned, the mango pyramid collapsed and the salad Picasso looks like mud now... Read More

Here’s how a hit instrumental song serves as a warning in the produce department... Read More

How has the work ethic evolved through the generations, and what motivates us?.. Read More

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