In the aftermath of the July 4 floods that swept through central Texas, several major grocery retailers have mobilized to support affected communities. From direct financial contributions to on-the-ground disaster relief efforts, companies like H-E-B, Amazon, Walmart and Publix are demonstrating how the grocery industry can contribute in a crisis response.
These efforts by national and regional grocers underscore the important role the industry plays not only in feeding communities but also in sustaining them during times of catastrophe.
As Texas begins the long recovery from the floods, this industrywide effort has provided immediate relief and longer-term support to those in need.
H-E-B: Supporting the Community Where It All Began
H-E-B, which was founded in 1905 in Kerrville, Texas, says it has been a leading force in the flood recovery efforts. According to a company news release, H-E-B, the Butt family and the H.E. Butt Foundation have pledged $5 million in aid. This includes $2 million to the Kerr County Flood Relief Fund, with additional contributions going to the Red Cross, Salvation Army and Texas Search and Rescue.
Beyond financial aid, H-E-B says it deployed its Disaster Relief Units to the region, delivering cleaning kits, snacks, first-aid supplies and gift cards. The company also set up mobile kitchens to serve hot meals to residents and emergency personnel.
In-store fundraising campaigns have been launched, allowing customers to contribute directly through gift card and register donations. The company emphasizes its deep roots in the region and its commitment to helping rebuild.
“For 120 years, the Butt family has proudly called Kerrville home,” says H-E-B CEO Howard Butt III. “Our hearts ache for the children, families and communities facing tremendous loss throughout Texas in the wake of these floods. Our partners have big hearts, and we will continue to support our neighbors. H-E-B and our dedicated partners are here to help.”
Amazon: Logistics and Relief Support
Amazon is leveraging its vast logistics network to support flood recovery efforts across central Texas. According to a post on the company’s website, Amazon is collaborating with over a dozen local relief organizations to deliver essential supplies — more than 68,000 so far — and offer logistical support in impacted areas. While the company has not specified a dollar amount for donations, its aid includes coordinating the delivery of emergency goods and supporting community partners as they work to assist displaced families and rebuild infrastructure.
So far, dozens of Amazon employees from multiple locations have joined the central Texas relief effort, according to the blog post.
“Amazon’s disaster relief team, which is devoted year-round to helping communities after disasters, is leading the effort. Teams of Amazonians who live and work in Texas traveled to Kerrville on July 11 to sort emergency supplies to send to nonprofits from the Kerrville Chamber of Commerce,” the company’s post said.
“In times of sudden and inexplicable disaster, it’s easy to feel overwhelmed by the scale of loss,” David Alperson, vice president of logistics and operations at Amazon, wrote in a LinkedIn post. “But taking action — coming together to support our neighbors — is one of the most powerful ways to begin healing.”
Walmart and Sam’s Club: Matching Donations and Mobile Services
Walmart, Sam’s Club and the Walmart Foundation have committed up to $500,000 to aid Texas flood victims, according to a news release. The contribution includes a $250,000 match for customer and member donations made in-store or online.
In addition to financial assistance, Walmart says it has deployed mobile relief services to affected areas. Working with partner organizations such as Operation Barbecue Relief and Matthew 25 Ministries, the company has helped distribute hot meals, cleaning supplies and personal hygiene items. Mobile laundry and shower facilities have also been provided at key locations.
Walmart says its wide geographic footprint and operational capacity have made it a crucial player in disaster response efforts.
“We are heartbroken by the devastation our associates, friends and neighbors in Texas are facing, especially the families of those who have lost loved ones,” says John Furner, president and CEO of Walmart U.S. “We’re working hand-in-hand with local leaders and first responders to ensure help reaches those who need it most.”
“Our hearts go out to the families, associates and members affected by this disaster,” adds Chris Nicholas, president and CEO of Sam’s Club. “We will stand by the Kerrville community and help provide the resources and support they need as they recover and rebuild.”
Publix: Donating from Afar
Although Publix Super Markets does not have stores in Texas, the company has extended support to flood victims through Publix Super Markets Charities. According to a news release, the foundation is donating $300,000 to the San Angelo Disaster Relief Fund and the Kerr County Flood Relief Fund.
“We extend our sympathies to the families that have been devastated by the loss of life and damage caused by the recent flash floods in Texas,” says Publix Charities Executive Director John Doran. “While the devastation is outside Publix’s operating area, we are very familiar with how natural disasters can affect a community and feel compelled to help.”
Publix says its involvement highlights a broader spirit of industry solidarity, with companies reaching beyond their immediate service areas to offer aid during natural disasters.