Melissa’s Produce is proud to unveil a fresh lineup of products at this year’s Organic Produce Summit, taking place in Monterey, Calif. July 10-11.
Show attendees are invited to visit Booth No. 718 to explore Melissa’s newest organic innovations designed to meet growing consumer demand for clean-label, flavorful and functional produce, according to a news release.
Melissa’s new organic offerings include shelf-stable organic coconuts with QR-coded packaging for easy use, and perfectly portioned organic mini watermelons that deliver crisp, seedless refreshment.
Summer continues with juicy organic cantaloupes and organic honeydews — sweet, dense melons that anchor a strong seasonal set. Health-forward shoppers will appreciate the debut of organic aloe vera, offered in its raw, whole-leaf form for both culinary and wellness applications. On the tomato front, Melissa’s introduces colorful organic baby heirloom tomatoes and snackable organic grape tomatoes, both packaged in clamshells for convenience. Rounding out the lineup is Melissa’s full organic herb line, featuring 12 fresh, high-margin varieties such as basil, mint, thyme and dill — perfect for culinary, wellness and impulse purchase displays, the supplier says in the release.
“With continued growth in the organic category, Melissa’s is excited to expand our offerings with items that support health, sustainability and flavor-forward meals,” says Robert Schueller, director of public relations for Melissa’s Produce. “Each of these new products is designed to meet today’s shopper where they are — curious, health-conscious and looking for premium quality in every aisle.”
Retailers are encouraged to visit Booth No. 718 to experience Melissa’s newest innovations firsthand and learn how to bring these high-performing organics to their customers.