Consalo Family Farms says it has added two seasoned industry leaders to its executive team: Bruno Giribaldi joins as executive vice president of global sourcing, and Tom Tobin joins as senior vice president of business development.
The company says the new hires support its move to scale domestic production while increasing capacity for international sourcing.
Giribaldi has nearly 20 years of experience in produce sales and category management, as well as deep expertise across blueberries, grapes, avocados and citrus, according to the company.
Born in Peru, Giribaldi offers an authentic connection to key Latin American growing regions, paired with extensive knowledge of global sourcing dynamics and retail market expansion, says Consalo Family Farms. Most recently, he served as director of sales for North America at Camposol Fresh, where he played a pivotal role in expanding retail and spot market business across the region.
Prior to Camposol, Giribaldi held leadership roles at Andean Sun Produce (Gold Cup Fresh), where he helped drive growth within the blueberry category. Earlier in his career, he held additional sales positions with Tropical Specialists and Tutto Fresh.
At Consalo Family Farms, Giribaldi will lead international procurement strategy with a primary focus on strengthening and expanding the company’s global blueberry program while deepening strategic grower partnerships and enhancing year-round supply capability.
“Bruno’s global perspective and deep category expertise will elevate our sourcing strategy at a critical time of growth,” says Skip Consalo, owner and CEO of Consalo Family Farms. “His understanding of Latin American production, paired with his retail-focused mindset, aligns perfectly with our long-term vision.”
Tobin has more than 35 years of senior leadership experience in store operations, merchandising and category and relationship management across the retail and wholesale industries.
He has held senior leadership roles at SuperValu, H-E-B, Walmart, Ulta Beauty and Save A Lot.
Consalo Family Farms says Tobin brings a proven track record of building high-performing teams and driving profitable growth. With deep expertise in retail execution, the company says he is uniquely positioned to strengthen its customer partnerships and expand its footprint across North America.
Consalo says Tobin will focus on cultivating new retail and wholesale relationships, expanding existing partnerships and identifying strategic growth opportunities aligned with its core categories and branded programs.
“Tom’s extensive background in retail and wholesale brings invaluable insight into our customers’ evolving needs,” Consalo says. “His expertise and unmatched commitment to our customers will further solidify our role as a trusted category partner to retailers across North America.”
