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Cooking Vegetables

Cooking Vegetables

Sales Strategies

  • Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
  • Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
  • Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
  • Samples can help familiarize consumers with lesser-known vegetables.
  • Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
  • Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
  • During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.

Dynamic Displays

  • The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
  • There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
  • Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
  • Include garlic in your tomato and herb displays to get it moving along with these popular items.

Perfect Pricing

  • Because of the variety available within the category, combination pricing promotions are difficult for this category.
  • Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
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Sauvie Island Organics Llc

Overview (0)   (0)   (0)  
Business Type:
Grower
Location HQ:
Portland, 97231-1305 Oregon
Cooking Vegetables:
Beans, Beets, Cabbage, Celery Root, Eggplant, Garlic, Greens, Herbs, Kale, Leeks
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By George Farm

Overview (0)   (0)   (0)  
Business Type:
Grower
Location HQ:
Jacksonville, 97530-9193 Oregon
Berries:
Strawberries
Cooking Vegetables:
Beans, Beets, Cabbage, Cauliflower, Herbs, Kale, Leeks, Okra, Onions, Bulb
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Horton Road Organics Inc

Overview (0)   (0)   (0)  
Business Type:
Grower
Location HQ:
Blachly, 97412-9744 Oregon
Berries:
Strawberries
Cooking Vegetables:
Beans, Beets, Cabbage, Cauliflower, Eggplant, Garlic, Greens, Herbs, Kale
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Norpac Foods Inc Plant #8

Overview (0)   (0)   (0)  
Business Type:
Grower
Location HQ:
Salem, 97302-1112 Oregon
Cooking Vegetables:
Beans, Corn
Salad Vegetables:
Broccoli
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Cedarglen Floral Company

Overview (0)   (0)   (0)  
Business Type:
Grower
Location HQ:
Damascus, 97089-6519 Oregon
Berries:
Strawberries
Cooking Vegetables:
Artichokes, Beans, Brussels Sprouts, Cabbage, Cauliflower, Eggplant, Garlic, Greens, Herbs
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Hey Bayles! Farm Llc

Overview (0)   (0)   (0)  
Business Type:
Grower
Location HQ:
Lorane, 97451 Oregon
Berries:
Strawberries
Cooking Vegetables:
Asparagus, Greens, Kale, Potatoes, Turnips
Salad Vegetables:
Carrots, Radishes
Specialties:
Rhubarb
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Rick Sonnen Farm

Overview (0)   (0)   (0)  
Business Type:
Grower
Location HQ:
Aurora, 97002-9720 Oregon
Cooking Vegetables:
Beans, Beets, Celery Root, Garlic, Herbs, Peas, Pumpkins, Rutabagas, Squash, Summer, Squash, Winter
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MycoLogical Natural Products Ltd

Overview (1)   (0)   (0)  
Business Type:
Grower
Location HQ:
Eugene, 97402 Oregon
Cooking Vegetables:
Herbs, Mushrooms
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Four Winds Farm

Overview (0)   (0)   (0)  
Business Type:
Grower
Location HQ:
Ashland, 97520-9607 Oregon
Cooking Vegetables:
Garlic, Leeks, Onions, Bulb, Turnips
Salad Vegetables:
Cucumbers, Lettuce, Radishes, Arugula
Specialties:
Bok Choy, Shallots
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Shoulder To Shoulder Farm

Overview (0)   (0)   (0)  
Business Type:
Grower
Location HQ:
Philomath, 00009-7370 Oregon
Berries:
Strawberries
Cooking Vegetables:
Beets, Greens, Herbs, Kale, Leeks, Squash, Summer, Squash, Winter
Salad Vegetables:
Peppers, Bell, Spinach








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