Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
Back to Filters
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Fitz Fresh Inc
Overview
(4)
(0)
(0)
Business Type:
Grower,
Shipper
Location HQ:
Watsonville, 95076
California
Cooking Vegetables:
Mushrooms
B & C Fresh Sales Inc
Overview
(0)
(0)
(0)
Business Type:
Broker,
Grower,
Shipper,
Wholesaler
Location HQ:
Orange, 92867
California
Cooking Vegetables:
Mushrooms
Linda's Fruit Stand Inc
Overview
(2)
(0)
(0)
Business Type:
Retailer,
Wholesaler
Location HQ:
East Ridge, 37412
Tennessee
Berries:
Blackberries, Blueberries, Raspberries
Citrus:
Grapefruit, Lemons, Limes, Oranges
Deciduous Fruit:
Apples, Figs, Pomegranates
Hi-Land Potato Co Inc
Overview
(3)
(0)
(4)
Business Type:
Grower,
Shipper,
Wholesaler
Location HQ:
Monte Vista, 81144
Colorado
Cooking Vegetables:
Potatoes
George A Card Jr
Overview
(1)
(0)
(0)
Business Type:
Wholesaler
Location HQ:
Goshen, 10924
New York
Cooking Vegetables:
Onions, Bulb, Squash, Summer, Squash, Winter
Perfect Pact LLC
Overview
(3)
(0)
(7)
Business Type:
Broker,
Grower,
Shipper,
Importer,
Wholesaler
Location HQ:
Philadelphia, 19147-1425
Pennsylvania
Deciduous Fruit:
Apples
Cooking Vegetables:
Potatoes, Sweet Potatoes
E-Z Spuds Inc
Overview
(4)
(0)
(0)
Business Type:
Wholesaler
Location HQ:
Melrose Park, 60161
Illinois
Cooking Vegetables:
Cabbage, Onions, Bulb, Potatoes
Salad Vegetables:
Carrots
Bama Tomato Inc
Overview
(3)
(0)
(8)
Business Type:
Wholesaler
Location HQ:
Birmingham, 35204
Alabama
Melons:
Watermelon
Cooking Vegetables:
Potatoes
Salad Vegetables:
Red Cherry Tomatoes
A N A International Corporation
Overview
(2)
(0)
(0)
Business Type:
Exporter,
Shipper,
Importer,
Wholesaler
Location HQ:
Bakersfield, 93311
California
Citrus:
Grapefruit, Lemons, Limes, Oranges
Deciduous Fruit:
Grapes, Pomegranates
Stone Fruit:
Cherries
Tropical Fruit:
Kiwifruit, Mangoes
Cooking Vegetables:
Onions, Bulb
Torbert Produce Inc
Overview
(3)
(0)
(0)
Business Type:
Broker,
Grower,
Wholesaler
Location HQ:
Florida City, 33034
Louisiana
Stone Fruit:
Plums
Cooking Vegetables:
Corn, Eggplant, Okra, Onions, Bulb, Potatoes, Green Beans
Salad Vegetables:
Tomatoes
