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Cooking Vegetables

Cooking Vegetables

Sales Strategies

  • Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
  • Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
  • Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
  • Samples can help familiarize consumers with lesser-known vegetables.
  • Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
  • Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
  • During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.

Dynamic Displays

  • The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
  • There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
  • Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
  • Include garlic in your tomato and herb displays to get it moving along with these popular items.

Perfect Pricing

  • Because of the variety available within the category, combination pricing promotions are difficult for this category.
  • Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
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Gutiérrez, Contreras Addy de Los Angeles

Overview (0)   (0)   (0)  
Business Type:
Broker
Location HQ:
Campeche,
Cooking Vegetables:
Onions, Bulb, Potatoes
Specialties:
Cactus Leaves, Tomatillo
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Calro Productos de Exportación S A de C V

Overview (2)   (0)   (0)  
Business Type:
Exporter, Grower, Shipper, Wholesaler
Location HQ:
Puebla, 72210
Cooking Vegetables:
Onions, Bulb, Peppers, Chili, Cilantro, Jalapeño Peppers, Poblano Peppers, Serrano Peppers
Specialties:
Cactus Leaves, Prickly Pear, Tomatillo
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Foreign Trade Center De Mexico S A de C V

Overview (1)   (0)   (0)  
Business Type:
Exporter, Grower, Shipper
Location HQ:
Puebla, 72160
Deciduous Fruit:
Apples
Melons:
Cantaloupe, Honeydew
Salad Vegetables:
Peppers, Bell, Spinach, Broccoli, Carrots, Cucumbers
Cooking Vegetables:
Squash, Summer, Squash, Winter
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Asociación Agrícola Local de San Miguel de Allende

Overview (1)   (0)   (0)  
Business Type:
Grower, Trade Association
Location HQ:
San Miguel De Allende, 37700
Cooking Vegetables:
Cauliflower, Garlic, Onions, Bulb
Salad Vegetables:
Broccoli, Carrots
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Arnime S A de C V

Overview (2)   (0)   (0)  
Business Type:
Broker, Exporter, Grower, Wholesaler
Location HQ:
Celaya, 38110
Cooking Vegetables:
Garlic
Salad Vegetables:
Spinach, Broccoli
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Apim S A de C V

Overview (1)   (0)   (0)  
Business Type:
Exporter, Importer, Wholesaler
Location HQ:
Ciudad Obregon, 85000
Tropical Fruit:
Avocados, Mangoes
Cooking Vegetables:
Cauliflower, Onions, Bulb
Salad Vegetables:
Peppers, Bell, Broccoli, Carrots, Celery, Cucumbers, Lettuce
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Rancho Carus Abella de la Costa

Overview (1)   (0)   (0)  
Business Type:
Grower, Wholesaler
Location HQ:
México D F,
Melons:
Watermelon
Tropical Fruit:
Papayas
Cooking Vegetables:
Peppers, Chili, Jalapeño Peppers
Salad Vegetables:
Broccoli, Carrots, Cucumbers
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Santa Blanca y Las Glorias

Overview (0)   (0)   (0)  
Business Type:
Exporter, Grower, Wholesaler
Location HQ:
Los Mochis, 81223
Salad Vegetables:
Peppers, Bell, Tomatoes
Cooking Vegetables:
Peppers, Chili, Potatoes, Jalapeño Peppers
Specialties:
Calabaza
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Cooperativa de Consumo Sta Anita SCL

Overview (3)   (0)   (0)  
Business Type:
Grower
Location HQ:
Tlaquepaque, 45600
Cooking Vegetables:
Beets, Cabbage, Herbs, Onions, Bulb, Cilantro, Parsley
Salad Vegetables:
Celery, Lettuce, Radishes
Specialties:
Calabaza
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Empacadora de Alimentos Frescos La Joya SPR de RL

Overview (2)   (0)   (0)  
Business Type:
Exporter, Grower, Shipper, Wholesaler
Location HQ:
Tecamachalco,
Cooking Vegetables:
Beets, Onions, Bulb, Peas, Peppers, Chili
Salad Vegetables:
Spinach, Cucumbers, Onions, Green, Radishes
Specialties:
Cactus Leaves, Chayote








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