Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
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Pither S A de C V
Overview
(2)
(0)
(0)
Business Type:
Exporter,
Grower,
Shipper,
Wholesaler
Location HQ:
Tijuana, 22226
Cooking Vegetables:
Onions, Bulb, Peppers, Chili, Squash, Summer, Squash, Winter, Jalapeño Peppers, Pasilla Peppers
Salad Vegetables:
Peppers, Bell, Yellow Bell Peppers, Green Bell Peppers
Specialties:
Tomatillo
Agroprice SA de CV
Overview
(2)
(0)
(0)
Business Type:
Exporter,
Grower,
Shipper
Location HQ:
Municipio De Penjamo, 36910
Melons:
Watermelon
Tropical Fruit:
Papayas
Cooking Vegetables:
Cabbage, Cauliflower, Corn, Peppers, Chili
Salad Vegetables:
Peppers, Bell, Broccoli, Carrots
Specialties:
Cherimoya
Distribuidora Frutimesa S A de C V
Overview
(1)
(0)
(0)
Business Type:
Wholesaler
Location HQ:
Mexico D F, 09040
Cooking Vegetables:
Onions, Bulb
Salad Vegetables:
Peppers, Bell, Tomatoes, Red Bell Peppers, Green Bell Peppers
Premier Frutos del Campo/Interfruver de México S A de C V
Overview
(2)
(0)
(0)
Business Type:
Exporter,
Wholesaler
Location HQ:
Culiacan, 80290
Cooking Vegetables:
Eggplant, Jalapeño Peppers
Salad Vegetables:
Peppers, Bell, Cucumbers, Tomatoes, Red Bell Peppers, Yellow Bell Peppers, Orange Bell Peppers, Green Bell Peppers
Rojo Raúl Anaya
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Torreón, 27000
Cooking Vegetables:
Peppers, Chili, Squash, Summer, Squash, Winter
Salad Vegetables:
Tomatoes
Nuts:
Pecans
Agronegocios Internacionales SA
Overview
(4)
(0)
(0)
Business Type:
Exporter,
Grower
Location HQ:
Hermosillo, 83340
Citrus:
Oranges
Melons:
Watermelon
Cooking Vegetables:
Squash, Summer, Squash, Winter, Jalapeño Peppers, Zucchini Squash, Kabocha Squash
Salad Vegetables:
Cucumbers
Nuts:
Pecans, Almonds
Marter SPR de RL
Overview
(0)
(0)
(0)
Business Type:
Exporter,
Grower
Location HQ:
Torreón, 27020
Cooking Vegetables:
Onions, Bulb, Potatoes, Jalapeño Peppers
Salad Vegetables:
Tomatoes
Nuts:
Pecans
Secretaria de Desarrollo Rural, Oficina de Comercializacion
Overview
(2)
(0)
(0)
Business Type:
Exporter,
Government & Education
Location HQ:
Chihuahua, 31000
Deciduous Fruit:
Apples
Stone Fruit:
Peaches
Cooking Vegetables:
Garlic, Onions, Bulb, Peppers, Chili, Green Beans, Soybeans/Edamame
Nuts:
Peanuts, Pecans
Unión de Crédito Jímenez SA de CV
Overview
(0)
(0)
(0)
Business Type:
Grower,
Trade Association
Location HQ:
Ciudad Jiménez, 33980
Cooking Vegetables:
Garlic, Onions, Bulb, Peppers, Chili
Nuts:
Pecans
Cruz Hermanos Torres
Overview
(0)
(0)
(0)
Business Type:
Broker
Location HQ:
Aguascalientes,
Deciduous Fruit:
Grapes
Stone Fruit:
Peaches
Tropical Fruit:
Mangoes
Cooking Vegetables:
Pumpkins
Nuts:
Peanuts, Pecans
