Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
Back to Filters
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Rusty's Produce Sales LLC
Overview
(2)
(0)
(1)
Business Type:
Exporter,
Importer,
Retailer,
Wholesaler
Location HQ:
Yuma, 85350
Arizona
Deciduous Fruit:
Apples
Cooking Vegetables:
Potatoes
Evas Blue Ribbon Chile LLC
Overview
(2)
(0)
(0)
Business Type:
Wholesaler
Location HQ:
Arrey, 87930
New Mexico
Cooking Vegetables:
Peppers, Chili
Yuma Distributing Co
Overview
(2)
(0)
(0)
Business Type:
Broker,
Retailer
Location HQ:
Show Low, 85901-2941
Arizona
Melons:
Cantaloupe, Honeydew
Cooking Vegetables:
Cauliflower
Salad Vegetables:
Broccoli, Lettuce
Omega Exports
Overview
(1)
(0)
(0)
Business Type:
Exporter,
Importer,
Wholesaler
Location HQ:
Lehigh Acres, 33976
Florida
Berries:
Strawberries
Citrus:
Grapefruit, Lemons
Deciduous Fruit:
Apples
Stone Fruit:
Cherries
Tropical Fruit:
Plantains
Cooking Vegetables:
Onions, Bulb, Potatoes, Sweet Potatoes, Green Beans
Fresh Girl Trading Inc
Overview
(2)
(0)
(0)
Business Type:
Broker
Location HQ:
Los Angeles, 90043
California
Berries:
Blackberries, Blueberries
Cooking Vegetables:
Asparagus
Clemons Produce Inc
Overview
(1)
(0)
(0)
Business Type:
Retailer,
Wholesaler
Location HQ:
Orlando, 32806
Florida
Berries:
Blackberries, Blueberries, Cranberries, Raspberries, Strawberries
Citrus:
Grapefruit, Lemons, Limes, Oranges, Clementines / Mandarins / Tangerines
All Service Distributors
Overview
(4)
(0)
(2)
Business Type:
Broker,
Wholesaler
Location HQ:
Tubac, 85646
Arizona
Deciduous Fruit:
Grapes
Cooking Vegetables:
Eggplant, Beans, Peppers, Chili, Squash, Winter
Salad Vegetables:
Peppers, Bell, Cucumbers, Tomatoes
Root Bros Farms
Overview
(1)
(0)
(0)
Business Type:
Grower,
Shipper
Location HQ:
Albion, 14411
New York
Cooking Vegetables:
Cabbage, Pumpkins, Squash, Summer, Squash, Winter, Red Cabbage, Green Cabbage, Zucchini Squash
Salad Vegetables:
Peppers, Bell, Cucumbers, Green Bell Peppers
Schoenmann Produce Co
Overview
(4)
(0)
(11)
Business Type:
Wholesaler
Location HQ:
Houston, 77061
Texas
Cooking Vegetables:
Onions, Bulb, Potatoes
Salad Vegetables:
Lettuce, Tomatoes
Roger's and Sons Produce Inc
Overview
(2)
(0)
(0)
Business Type:
Wholesaler
Location HQ:
San Antonio, 78207
Texas
Citrus:
Melogold, Oro Blanco, Pummelo, Pink Grapefruit, Cocktail Grapefruit, Ruby Red Grapefruit, White Grapefruit, Eureka/Lisbon Lemons, Meyer Lemons, Seedless Lemons
