Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
Back to Filters
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Gary Bula Farms Inc
Overview
(2)
(0)
(8)
Business Type:
Grower
Location HQ:
Oxford, 53952
Wisconsin
Cooking Vegetables:
Corn, Peas, Potatoes, Soybeans/Edamame
Casey Woodwyk Inc
Overview
(3)
(0)
(2)
Business Type:
Grower,
Shipper,
Wholesaler
Location HQ:
Hudsonville, 49426
Michigan
Cooking Vegetables:
Onions, Bulb
Spring Valley Farm
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Hillsboro, 54634-3438
Wisconsin
Cooking Vegetables:
Beets, Brussels Sprouts, Peas
Salad Vegetables:
Cucumbers
M & M Produce Sales LLC
Overview
(3)
(0)
(0)
Business Type:
Broker,
Grower,
Wholesaler
Location HQ:
Godwin, 28344
North Carolina
Cooking Vegetables:
Peas
Moore Farms
Overview
(1)
(0)
(0)
Business Type:
Grower,
Shipper,
Retailer
Location HQ:
Bullard, 75757
Texas
Cooking Vegetables:
Corn, Pumpkins
Comexa SA/Compañía Exportadora Agrícola
Overview
(2)
(0)
(0)
Business Type:
Exporter,
Grower,
Shipper
Location HQ:
Chitre,
Melons:
Cantaloupe, Honeydew, Watermelon, Seedless Red Watermelon
Tropical Fruit:
Pineapple
Cooking Vegetables:
Pumpkins
Specialties:
Malanga, Name, Taro Root, Yuca
Highland Produce Corporation
Overview
(3)
(0)
(0)
Business Type:
Exporter,
Grower,
Wholesaler
Location HQ:
Boquete,
Citrus:
Oranges
Cooking Vegetables:
Onions, Bulb
Specialties:
Atemoya
Green Texan Organic Farms
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Plano, 00007-5074
Texas
Cooking Vegetables:
Kale, Mushrooms, Collard Greens, Green Swiss Chard, Red Swiss Chard, Rainbow Chard
Salad Vegetables:
Peppers, Bell, Spinach, Cucumbers, Tomatoes
Organic Quality Food Llc
Overview
(0)
(0)
(0)
Business Type:
Broker
Location HQ:
Spring, 77389-4409
Texas
Cooking Vegetables:
Beans
Gorma Organics
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Dalhart, 00007-9022
Texas
Cooking Vegetables:
Beans
