Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
Back to Filters
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Yi Bao Produce Group Inc
Overview
(2)
(0)
(0)
Business Type:
Retailer,
Wholesaler
Location HQ:
Vernon, 90058
California
Deciduous Fruit:
Asian Pears
Cooking Vegetables:
Garlic
Specialties:
Durian, Ginger Root, Lotus Root, Longan, Lychee, Dragon Fruit, Shallots, Water Chestnut
Aguilar Eron Estrada
Overview
(0)
(0)
(0)
Business Type:
Broker
Location HQ:
México D F,
Salad Vegetables:
Tomatoes
Cooking Vegetables:
Zucchini Squash
Pennland Grain
Overview
(1)
(0)
(0)
Business Type:
Grower,
Shipper
Location HQ:
New Freedom, 17349
Pennsylvania
Cooking Vegetables:
Corn
D & C Produce Corp
Overview
(2)
(0)
(0)
Business Type:
Importer,
Wholesaler
Location HQ:
San Juan, 00920
Deciduous Fruit:
Grapes
Stone Fruit:
Nectarines, Plums
Tropical Fruit:
Avocados, Mangoes, Papayas, Pineapple
Cooking Vegetables:
Onions, Bulb, Potatoes, Sweet Potatoes
VPS Company
Overview
(0)
(0)
(0)
Business Type:
Broker,
Importer
Location HQ:
Raleigh, 27614
North Carolina
Tropical Fruit:
Bananas, Pineapple
Cooking Vegetables:
Beets
Salad Vegetables:
Carrots
Specialties:
Chayote, Yuca
The Berry Man
Overview
(5)
(0)
(3)
Business Type:
Exporter,
Shipper,
Wholesaler
Location HQ:
Santa Barbara, 93101
California
Berries:
Blackberries, Blueberries, Strawberries
Cooking Vegetables:
Onions, Bulb, Potatoes
Salad Vegetables:
Celery, Lettuce, Radishes, Tomatoes
Charles Gray & Sons Inc
Overview
(3)
(0)
(0)
Business Type:
Grower,
Wholesaler
Location HQ:
Elizabeth City, 27909
North Carolina
Cooking Vegetables:
Cabbage
Springrain Farm And Orchard
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Chimacum, 98325-1015
Washington
Berries:
Strawberries
Deciduous Fruit:
Apples, Pears
Stone Fruit:
Cherries, Plums
Cooking Vegetables:
Asparagus, Herbs, Sage, Oregano, Rosemary
Northern Pine Produce Sales
Overview
(1)
(0)
(0)
Business Type:
Wholesaler
Location HQ:
Charlotte, 28273
North Carolina
Cooking Vegetables:
Radicchio
Salad Vegetables:
Endive/Escarole, Belgian Endive
Deaf Smith County Grain #11
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Stratford, 00007-9084
Texas
Cooking Vegetables:
Corn, Soybeans/Edamame
