Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
Back to Filters
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KB West Inc
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Westlake Village, 91361-5917
California
Cooking Vegetables:
Beans
Yao Cheng Farm Inc
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Camarillo, 00009-3012
California
Cooking Vegetables:
Beans, Cabbage
Specialties:
Bok Choy
Royal Oaks Organics
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Watsonville, 95076-4051
California
Cooking Vegetables:
Beans, Beets
Las Hermanas C C Produce Inc
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Hollister, 95024-0437
California
Cooking Vegetables:
Beans, Beets, Kale, Peas, Squash, Summer, Squash, Winter, Green Swiss Chard, Red Swiss Chard, Rainbow Chard, Cilantro
Amira I Grand Foods Inc
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Irvine, 92614-5987
California
Cooking Vegetables:
Beans, Corn
Specialties:
Lentils (Dried)
Optimally Organic
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Westlake Village, 91361-4028
California
Cooking Vegetables:
Beans
Enray Inc
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Livermore, 94551-8221
California
Cooking Vegetables:
Beans, Herbs
Advanced Marketing Services Ltd
Overview
(2)
(0)
(0)
Business Type:
Importer,
Wholesaler
Location HQ:
Evesham, WR11 5QF
Berries:
Blackberries, Blueberries, Raspberries, Strawberries
Deciduous Fruit:
Grapes, Pears
Stone Fruit:
Apricots, Peaches
Cooking Vegetables:
Cabbage
Salad Vegetables:
Lettuce
Erms UK Ltd
Overview
(1)
(0)
(0)
Business Type:
Importer,
Wholesaler
Location HQ:
Ely, CB6 2HZ
Deciduous Fruit:
Apples, Grapes
Stone Fruit:
Nectarines, Peaches, Plums
Cooking Vegetables:
Cabbage, Cauliflower
Salad Vegetables:
Peppers, Bell, Broccoli, Carrots
Les Courtiers Breen Ltee
Overview
(1)
(0)
(0)
Business Type:
Broker,
Wholesaler
Location HQ:
Ville St Laurent, H4N 1J1
Quebec
Deciduous Fruit:
Grapes
Melons:
Cantaloupe, Honeydew
Stone Fruit:
Nectarines, Peaches, Plums
Tropical Fruit:
Avocados
Cooking Vegetables:
Greens
Salad Vegetables:
Carrots, Tomatoes
