Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
Back to Filters
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Six Diamonds Ranch
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Brule, 00006-9127
Nebraska
Cooking Vegetables:
Beans, Peas
Antelope Valley Farms/Musil Farms
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Ravenna, 68869-3115
Nebraska
Cooking Vegetables:
Beans, Peas
Orv's Acres
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Oneill, 68763-5720
Nebraska
Melons:
Watermelon
Cooking Vegetables:
Beets, Potatoes, Squash, Summer, Squash, Winter
Rodney Heinen Organics
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Dawson, 68337-1723
Nebraska
Cooking Vegetables:
Beans, Corn
Tiensvold Farms
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Rushville, 69360-5214
Nebraska
Cooking Vegetables:
Beans, Corn
Salad Vegetables:
Broccoli, Radishes
Specialties:
Lentils (Dried)
Humlicek Organic Farms
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Columbus, 68601-8779
Nebraska
Cooking Vegetables:
Beans
Common Good Farm
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Raymond, 68428-4291
Nebraska
Deciduous Fruit:
Apples
Cooking Vegetables:
Beans, Beets, Cabbage, Cauliflower, Celery Root, Eggplant, Garlic, Greens, Herbs
Greenleaf Farms
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Omaha, 68144-4305
Nebraska
Cooking Vegetables:
Asparagus, Beans, Beets, Brussels Sprouts, Cauliflower, Eggplant, Garlic, Herbs, Kale, Onions, Bulb
Meadowlark Hearth
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Scottsbluff, 69361-7712
Nebraska
Berries:
Strawberries
Deciduous Fruit:
Apples
Cooking Vegetables:
Beans, Beets, Cabbage, Cauliflower, Celery Root, Garlic, Herbs, Kale
Billy The Kid Produce Inc
Overview
(3)
(0)
(0)
Business Type:
Grower,
Shipper,
Retailer
Location HQ:
Deming, 88030
New Mexico
Cooking Vegetables:
Cabbage, Onions, Bulb, Jalapeño Peppers
Salad Vegetables:
Peppers, Bell
