Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
Back to Filters
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Beck Grove
Overview
(1)
(0)
(0)
Business Type:
Grower
Location HQ:
Fallbrook, 92028-3735
California
Citrus:
Lemons, Limes, Oranges, Tangelos
Deciduous Fruit:
Pomegranates
Cooking Vegetables:
Herbs
Specialties:
Cherimoya, Guava, Passion Fruit, Persimmons
Dallas Metro Food Inc
Overview
(1)
(0)
(0)
Business Type:
Wholesaler
Location HQ:
Dallas, 75207-6002
Texas
Berries:
Blackberries, Blueberries, Cranberries, Gold Raspberries, Red Raspberries, Strawberries, Red Currants, Kiwiberries, Cape Gooseberries/Goldenberries
Citrus:
Melogold
Culinary Specialty Produce Inc
Overview
(1)
(0)
(0)
Business Type:
Broker,
Importer
Location HQ:
Mountainside, 07092
New Jersey
Cooking Vegetables:
Herbs, Mushrooms, Potatoes, Squash, Summer, Squash, Winter, Snow Peas, Sugar Snap Peas
Salad Vegetables:
Endive/Escarole
Specialties:
Baby Vegetables
Maya Fresh Harvest LLC
Overview
(3)
(0)
(0)
Business Type:
Wholesaler
Location HQ:
McAllen, 78503
Texas
Berries:
Blackberries, Blueberries, Cranberries, Raspberries, Gold Raspberries, Red Raspberries, Strawberries, Specialty Berries, Red Currants, Kiwiberries
Espinoza Fresh LLC
Overview
(1)
(0)
(0)
Business Type:
Shipper
Location HQ:
West, 76691
Texas
Cooking Vegetables:
Cilantro
Salad Vegetables:
Red Radishes, Easter Egg Radishes, Watermelon Radishes, French Breakfast Radishes, Radishes
Harvest Food Group LLC
Overview
(7)
(0)
(0)
Business Type:
Grower,
Wholesaler
Location HQ:
Naperville, 60563-1843
Illinois
Cooking Vegetables:
Beans, Corn, Herbs, Basil
Salad Vegetables:
Broccoli
Farm House Fruits And Vegetables LLC
Overview
(1)
(0)
(0)
Business Type:
Importer,
Wholesaler
Location HQ:
Pharr, 78577-5619
Texas
Berries:
Strawberries
Cooking Vegetables:
Napa Cabbage, Red Cabbage, Green Cabbage, Savoy Cabbage, Pointy/Sweetheart Cabbage
Salad Vegetables:
Red Bell Peppers, Yellow Bell Peppers, Orange Bell Peppers, Green Bell Peppers
Concept Food Service/Chan's Foodservice Distributors
Overview
(3)
(0)
(1)
Business Type:
Wholesaler
Location HQ:
Durham, 27704
North Carolina
Citrus:
Oranges
Tropical Fruit:
Pineapple
Cooking Vegetables:
Cabbage, Chinese Long Beans, Napa Cabbage, Snow Peas
Salad Vegetables:
Broccoli
Specialties:
Chinese Okra, Chinese Squash, Gai Lan
Three Elements Inc
Overview
(1)
(0)
(0)
Business Type:
Wholesaler,
Processor
Location HQ:
Middletown, 19709
Delaware
Cooking Vegetables:
Cabbage, Kale
Salad Vegetables:
Broccoli, Carrots
Select Fresh Produce Inc
Overview
(5)
(11)
(1)
Business Type:
Broker,
Wholesaler
Location HQ:
Los Angeles, 90021
California
Berries:
Strawberries
Deciduous Fruit:
Apples
Melons:
Cantaloupe, Honeydew, Watermelon
Stone Fruit:
Cherries
Tropical Fruit:
Avocados, Bananas, Mangoes, Papayas
