Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
Back to Filters
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
Country Fresh Herbs Inc
Overview
(2)
(0)
(0)
Business Type:
Grower,
Wholesaler
Location HQ:
Tarzana, 91356
California
Cooking Vegetables:
Herbs
Salad Vegetables:
Tomatoes
Specialties:
Baby Lettuce
The Farming Fish Llc
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Rogue River, 97537-9787
Oregon
Deciduous Fruit:
Apples, Pears
Stone Fruit:
Cherries, Plums
Cooking Vegetables:
Artichokes, Beans, Beets, Brussels Sprouts, Cabbage, Cauliflower
Minaidis Brothers Inc dba Tom & Pete's Produce
Overview
(2)
(0)
(0)
Business Type:
Broker,
Grower,
Shipper,
Retailer,
Wholesaler
Location HQ:
Half Moon Bay, 94019
California
Melons:
Watermelon
Cooking Vegetables:
Artichokes, Pumpkins
Angel Valley Farm
Overview
(1)
(0)
(0)
Business Type:
Grower,
Shipper,
Wholesaler
Location HQ:
Scio, 97374
Oregon
Citrus:
Oranges
Cooking Vegetables:
Mushrooms
Geller International Inc
Overview
(2)
(0)
(0)
Business Type:
Broker,
Exporter,
Importer,
Wholesaler
Location HQ:
Burlingame, 94010
California
Deciduous Fruit:
Asian Pears
Melons:
Watermelon, Seedless Red Watermelon
Tropical Fruit:
Carambola
Cooking Vegetables:
Asparagus, Leeks, Cilantro
Salad Vegetables:
Onions, Green, Radishes
Produce Supply LLC
Overview
(1)
(0)
(3)
Business Type:
Broker,
Grower,
Shipper
Location HQ:
Beaver Dam, 86432
Arizona
Berries:
Strawberries
Cooking Vegetables:
Squash, Summer, Squash, Winter, Napa Cabbage, Pasilla Peppers, Anaheim Peppers
Salad Vegetables:
Broccoli
Riverdance Farms Dba Four Seasons Ag Consulting
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Livingston, 95334-9714
California
Citrus:
Lemons, Limes, Oranges
Deciduous Fruit:
Pomegranates
Stone Fruit:
Cherries
Specialties:
Persimmons
Cooking Vegetables:
Lavender
Nuts:
Pecans, Walnuts
Seay Organics Llc
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Florala, 36442-8704
Alabama
Cooking Vegetables:
Herbs
Nuts:
Pecans
Farm Fresh Organics Of Monticello Llc
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Monticello, 32344-5583
Florida
Melons:
Cantaloupe, Watermelon
Cooking Vegetables:
Beets, Herbs, Kale, Onions, Bulb, Squash, Summer, Squash, Winter
Salad Vegetables:
Peppers, Bell, Spinach
