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Cooking Vegetables

Cooking Vegetables

Sales Strategies

  • Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
  • Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
  • Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
  • Samples can help familiarize consumers with lesser-known vegetables.
  • Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
  • Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
  • During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.

Dynamic Displays

  • The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
  • There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
  • Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
  • Include garlic in your tomato and herb displays to get it moving along with these popular items.

Perfect Pricing

  • Because of the variety available within the category, combination pricing promotions are difficult for this category.
  • Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
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T & T Fresh Produce Corp

Overview (1)   (0)   (1)  
Business Type:
Shipper, Importer, Wholesaler
Location HQ:
Bronx, 10474-6718 New York
Citrus:
Oranges
Tropical Fruit:
Avocados, Bananas, Mangoes, Pineapple, Plantains
Cooking Vegetables:
Peppers, Chili, Cilantro
Specialties:
Yuca
caruso_logo_new_360x

Caruso Produce Inc HQ

Overview (6)   (0)   (12)  
Business Type:
Shipper, Importer, Wholesaler
Location HQ:
Canby, 97013 Oregon
Berries:
Blackberries, Blueberries, Cranberries, Gold Raspberries, Red Raspberries, Strawberries, Red Currants, Kiwiberries, Cape Gooseberries/Goldenberries
Citrus:
Melogold
pacificinternationalm-pmg

Pacific International Marketing Inc HQ

Overview (23)   (0)   (11)  
Business Type:
Broker, Exporter, Shipper, Wholesaler
Location HQ:
Salinas, 93901 California
Cooking Vegetables:
Artichokes, Asparagus, Beets, Cabbage, Cauliflower, Corn, Eggplant, Peas, Squash, Summer
Salad Vegetables:
Spinach
rembrandt

E W Brandt & Sons Inc HQ

Overview (6)   (0)   (7)  
Business Type:
Broker, Exporter, Grower, Shipper
Location HQ:
Wapato, 98939 Washington
Deciduous Fruit:
Apples, Pears
Stone Fruit:
Apricots, Cherries, Nectarines, Peaches, Plums
Cooking Vegetables:
Asparagus, Onions, Bulb, Potatoes
Bagley-Produce-Logo

Bagley Produce Company Inc

Overview (2)   (0)   (9)  
Business Type:
Shipper, Importer
Location HQ:
Edinburg, 78540 Texas
Melons:
Watermelon
Cooking Vegetables:
Pumpkins
CommercialLynks

Commercial Lynks, Inc.

Overview (2)   (0)   (0)  
Business Type:
Exporter, Wholesaler
Location HQ:
Alexandria, 22314 Virginia
Deciduous Fruit:
Apples, Fuji Apples
Cooking Vegetables:
Corn
Specialties:
Black-eyed Peas, Garbanzo Beans, Jackfruit
Organic Produce:
Organic Apples, Organic Beans, Organic Corn, Organic Peas
centralwestproduce

Central West Produce Inc

Overview (5)   (0)   (2)  
Business Type:
Shipper, Wholesaler
Location HQ:
Santa Maria, 93455 California
Berries:
Blackberries, Blueberries, Strawberries
Cooking Vegetables:
Peas, Green Beans, Zucchini Squash
Organic Produce:
Organic Blackberries, Organic Blueberries, Organic Strawberries
TutuliProduce-logo

Tutuli Produce LLC

Overview (3)   (0)   (0)  
Business Type:
Exporter, Shipper, Importer
Location HQ:
Rio Rico, 85648 Arizona
Citrus:
Limes
Melons:
Watermelon
Tropical Fruit:
Mangoes
Salad Vegetables:
Peppers, Bell, Pickling Cucumbers
Cooking Vegetables:
Peppers, Chili, Squash, Summer, Squash, Winter, Green Beans
villagesgrown

The Villages Grown LLC

Overview (2)   (0)   (0)  
Business Type:
Grower, Retailer, Wholesaler
Location HQ:
The Villages, 32163 Florida
Cooking Vegetables:
Herbs
Salad Vegetables:
Boston/Butterhead Lettuce, Bibb Lettuce, Beefsteak Tomatoes, Red Cherry Tomatoes, Red Cocktail Tomatoes, Red Cocktail Tomatoes on the Vine, Greenhouse/Hydroponic Tomatoes, Heirloom Tomatoes
goodness

Goodness Gardens

Overview (3)   (0)   (0)  
Business Type:
Exporter, Grower, Shipper, Importer, Wholesaler
Location HQ:
New Hampton, 10958 New York
Cooking Vegetables:
Herbs








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