Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
Back to Filters
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
Carolina Farmers Marketing Association Inc dba Kountry Girl Farmers Mkt
Overview
(2)
(0)
(0)
Business Type:
Grower,
Shipper,
Wholesaler
Location HQ:
Rio Rico, 85648
Arizona
Melons:
Cantaloupe, Watermelon
Cooking Vegetables:
Eggplant, Squash, Summer, Squash, Winter, Zucchini Squash
Salad Vegetables:
Peppers, Bell, Cucumbers, Tomatoes, Pickling Cucumbers
GroCo Farms Inc
Overview
(2)
(0)
(0)
Business Type:
Grower
Location HQ:
Jamestown, 45335
Ohio
Cooking Vegetables:
Corn, Soybeans/Edamame
Poole Farms
Overview
(1)
(0)
(0)
Business Type:
Grower,
Shipper
Location HQ:
Skull Valley , 86338
Arizona
Cooking Vegetables:
Onions, Bulb
Onion Creek Farm
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Dripping Springs, 78620-3448
Texas
Cooking Vegetables:
Asparagus, Garlic, Herbs, Leeks, Onions, Bulb, Potatoes, Cilantro
Salad Vegetables:
Spinach
Specialties:
Shallots
Sunbelt Transplant Inc
Overview
(3)
(0)
(0)
Business Type:
Grower,
Shipper,
Retailer
Location HQ:
Buckeye, 85326
Arizona
Cooking Vegetables:
Cabbage, Onions, Bulb
Taylors Herb Garden Inc
Overview
(2)
(0)
(0)
Business Type:
Grower,
Shipper
Location HQ:
Congress, 85332
Arizona
Cooking Vegetables:
Garlic, Herbs, Chives, Sage, Oregano, Thyme, Rosemary, Dill, Tarragon, Marjoram
Promotora Agricola El Toro USA LLC
Overview
(2)
(0)
(0)
Business Type:
Grower,
Shipper,
Importer,
Wholesaler
Location HQ:
Yuma, 85364
Arizona
Cooking Vegetables:
Onions, Bulb
Salad Vegetables:
Lettuce, Onions, Green, Radishes
Produce Exchange, The
Overview
(3)
(0)
(0)
Business Type:
Broker,
Shipper,
Retailer,
Wholesaler
Location HQ:
Nogales, 85648
Arizona
Melons:
Cantaloupe, Honeydew
Tropical Fruit:
Mangoes
Cooking Vegetables:
Eggplant, Squash, Summer, Green Beans
Salad Vegetables:
Peppers, Bell, Cucumbers, Tomatoes
J V Farms Inc
Overview
(1)
(0)
(0)
Business Type:
Grower
Location HQ:
Yuma, 85364
Arizona
Cooking Vegetables:
Cauliflower, Cilantro, Dill, Parsley
Salad Vegetables:
Spinach, Broccoli, Celery, Onions, Green, Romaine, Green Leaf Lettuce
Daily Fresh Distributing Inc
Overview
(3)
(0)
(0)
Business Type:
Shipper
Location HQ:
Rio Rico, 85648
Arizona
Deciduous Fruit:
Grapes
Melons:
Watermelon
Cooking Vegetables:
Eggplant, Squash, Summer, Squash, Winter, Green Beans, Zucchini Squash, Yellow Straightneck Squash
Salad Vegetables:
Cucumbers, Green Bell Peppers
