Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
Back to Filters
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Star Canyon Ranch
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Berkeley, 94702-1140
California
Deciduous Fruit:
Grapes
Cooking Vegetables:
Greens, Herbs
Nuts:
Walnuts
Seven Grandfathers Farm
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Placerville, 95667-7422
California
Deciduous Fruit:
Apples, Figs, Grapes, Pears, Pomegranates
Melons:
Cantaloupe, Watermelon
Stone Fruit:
Cherries, Nectarines, Peaches
Full Belly Farm
Overview
(1)
(0)
(0)
Business Type:
Grower
Location HQ:
Guinda, 95637
California
Citrus:
Oranges
Deciduous Fruit:
Apples, Grapes
Cooking Vegetables:
Asparagus, Corn, Garlic, Potatoes, Squash, Summer, Squash, Winter
Salad Vegetables:
Carrots
Light Of Day Organics
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Traverse City, 49684-8464
Michigan
Deciduous Fruit:
Apples
Stone Fruit:
Apricots
Cooking Vegetables:
Herbs
Organic Produce:
Organic Apples, Organic Apricots, Organic Herbs
Nuts:
Walnuts
Gustavsen & Co Llc Dba April Joy Farm
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Ridgefield, 98642-0973
Washington
Berries:
Strawberries
Deciduous Fruit:
Apples, Figs, Grapes
Stone Fruit:
Cherries, Peaches, Plums
Tropical Fruit:
Kiwifruit
Cooking Vegetables:
Herbs, Peas
Greenworld Imports
Overview
(1)
(0)
(0)
Business Type:
Nursery/Florist
Location HQ:
Humble, 77396
Texas
Tropical Fruit:
Pineapple, Plantains
Cooking Vegetables:
Beans
Specialties:
Calabaza, Chayote, Ginger Root, Malanga, Yuca
Dayoub Marketing Inc
Overview
(5)
(0)
(1)
Business Type:
Broker,
Wholesaler
Location HQ:
Dunkirk, 14048
New York
Cooking Vegetables:
Cabbage, Napa Cabbage
Specialties:
Lo Bok
Heifer International
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Perryville, 72126-8081
Arkansas
Cooking Vegetables:
Herbs
Arsuaga Felipe Reyna
Overview
(1)
(0)
(0)
Business Type:
Exporter,
Grower,
Shipper
Location HQ:
Saltillo, 25280
Melons:
Cantaloupe, Honeydew
Salad Vegetables:
Peppers, Bell
Cooking Vegetables:
Peppers, Chili, Jalapeño Peppers, Serrano Peppers
Specialties:
Tomatillo
Centeno Greenhouses Inc
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Van Buren, 72956-8606
Arkansas
Cooking Vegetables:
Herbs
