Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
Back to Filters
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Agri Gator S Inc
Overview
(1)
(0)
(0)
Business Type:
Grower,
Shipper
Location HQ:
Vero Beach, 32962
Florida
Cooking Vegetables:
Corn, Potatoes
Kitten Produce Inc
Overview
(2)
(0)
(0)
Business Type:
Wholesaler
Location HQ:
Pompano Beach, 33064
Florida
Cooking Vegetables:
Onions, Bulb, Potatoes
Salad Vegetables:
Lettuce, Romaine, Tomatoes
Ticonderoga Farms Inc
Overview
(0)
(0)
(0)
Business Type:
Grower,
Shipper,
Nursery/Florist
Location HQ:
Chantilly, 20152
Virginia
Cooking Vegetables:
Herbs
Liberty Company of Alabama LLC
Overview
(1)
(0)
(8)
Business Type:
Broker,
Wholesaler
Location HQ:
Pelham, 35124
Alabama
Deciduous Fruit:
Apples
Cooking Vegetables:
Onions, Bulb, Potatoes
Suttle Produce Inc
Overview
(2)
(0)
(1)
Business Type:
Broker,
Shipper
Location HQ:
Fairhope, 36532
Alabama
Cooking Vegetables:
Cabbage, Corn, Greens, Potatoes, Sweet Potatoes
Weyand & Son Inc
Overview
(2)
(0)
(3)
Business Type:
Wholesaler
Location HQ:
Tampa, 33601
Florida
Deciduous Fruit:
Apples
Melons:
Cantaloupe
Cooking Vegetables:
Potatoes
Salad Vegetables:
Lettuce
Possum Hollow Farm
Overview
(2)
(0)
(0)
Business Type:
Grower,
Shipper
Location HQ:
Alachua, 32615
Florida
Berries:
Blackberries
Cooking Vegetables:
Herbs, Leeks, Potatoes, Elephant Garlic, Chives
Salad Vegetables:
Broccoli, Lettuce
Specialties:
Frisee, Persimmons
Hokkaido Produce
Overview
(1)
(0)
(0)
Business Type:
Exporter,
Importer
Location HQ:
Sapporo-Shi, 064-0804
Citrus:
Limes
Deciduous Fruit:
Grapes
Tropical Fruit:
Mangoes, Pineapple
Cooking Vegetables:
Asparagus
Salad Vegetables:
Broccoli
Korea Agriculture Trade & Information Center of Tokyo
Overview
(0)
(0)
(0)
Business Type:
Exporter,
Importer,
Wholesaler
Location HQ:
Tokyo,
Deciduous Fruit:
Apples, Pears
Cooking Vegetables:
Onions, Bulb, Soybeans/Edamame
Royal Company Ltd
Overview
(1)
(0)
(0)
Business Type:
Importer,
Wholesaler
Location HQ:
Kyoto,
Citrus:
Grapefruit, Lemons, Oranges
Deciduous Fruit:
Grapes
Stone Fruit:
Cherries, Nectarines
Tropical Fruit:
Avocados, Kiwifruit, Mangoes
Cooking Vegetables:
Asparagus
