Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
Back to Filters
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
Organización de Productores de Café y Papa/ORPRECA
Overview
(1)
(0)
(0)
Business Type:
Exporter,
Grower,
Trade Association
Location HQ:
Sanare,
Cooking Vegetables:
Potatoes
Salad Vegetables:
Tomatoes
Specialties:
Mexican Black Beans (Dried)
Wheeler Farm
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Chipley, 32428-4636
Florida
Cooking Vegetables:
Herbs
Shangri La Springs
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Bonita Springs, 00003-4135
Florida
Cooking Vegetables:
Herbs
Greenway Farms Ltd
Overview
(4)
(0)
(0)
Business Type:
Grower,
Shipper
Location HQ:
Surrey, V3Z 1E8
British Columbia
Cooking Vegetables:
Kale, Leeks, Squash, Winter, Napa Cabbage, Italian Parsley, Dill
Salad Vegetables:
Spinach, Onions, Green, Radishes, Romaine
Conner Produce Co. Inc.
Overview
(1)
(0)
(0)
Business Type:
Wholesaler
Location HQ:
Lynchburg, 24501
Virginia
Berries:
Blackberries, Blueberries, Raspberries, Strawberries
Citrus:
Grapefruit, Lemons, Limes, Clementines / Mandarins / Tangerines
Deciduous Fruit:
Apples, Grapes
Bushman Associates Inc
Overview
(2)
(0)
(0)
Business Type:
Broker,
Grower,
Shipper
Location HQ:
Galloway, 54499
Wisconsin
Cooking Vegetables:
Potatoes
Epicure Farms Inc
Overview
(1)
(0)
(0)
Business Type:
Wholesaler,
Other
Location HQ:
Castroville, 95012
California
Cooking Vegetables:
Artichokes
Asumendi Produce Inc
Overview
(2)
(0)
(1)
Business Type:
Grower,
Shipper,
Wholesaler
Location HQ:
Wilder, 83676
Idaho
Cooking Vegetables:
Onions, Bulb
Bula Potato Farms Inc
Overview
(3)
(0)
(8)
Business Type:
Grower,
Shipper
Location HQ:
Elcho, 54428
Wisconsin
Cooking Vegetables:
Potatoes
Onionman Co LLC, The
Overview
(1)
(0)
(0)
Business Type:
Grower,
Shipper,
Wholesaler
Location HQ:
Glennville, 30427
Georgia
Melons:
Watermelon
Cooking Vegetables:
Cabbage, Onions, Bulb
Salad Vegetables:
Peppers, Bell
