Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
Back to Filters
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Kibun Foods (USA) Inc
Overview
(1)
(0)
(0)
Business Type:
Exporter,
Importer
Location HQ:
Seattle, 98121
Washington
Cooking Vegetables:
Onions, Bulb, Kabocha Squash
Salad Vegetables:
Broccoli
Horton Fruit Co Inc
Overview
(15)
(0)
(25)
Business Type:
Wholesaler,
Foodservice
Location HQ:
Louisville, 40218
Kentucky
Citrus:
Lemons, Limes, Oranges
Deciduous Fruit:
Apples, Grapes, Pears
Melons:
Cantaloupe, Honeydew, Watermelon
Tropical Fruit:
Avocados
Bay Baby Produce Inc
Overview
(5)
(0)
(0)
Business Type:
Grower,
Shipper
Location HQ:
Mount Vernon, 98273
Washington
Organic Produce:
Organic Pumpkins, Organic Squash
Cooking Vegetables:
Pumpkins, Green Acorn Squash, Banana Squash, Buttercup Squash, Butternut Squash, Carnival Squash, Golden Nugget Squash, Hubbard Squash
Fresh Results LLC
Overview
(6)
(0)
(4)
Business Type:
Grower
Location HQ:
Sunrise, 33326-1956
Florida
Berries:
Blackberries, Blueberries, Raspberries, Strawberries
Stone Fruit:
Cherries
Tropical Fruit:
Mangoes
Cooking Vegetables:
Asparagus, White Asparagus
Organic Produce:
Organic Blackberries, Organic Blueberries
Papaya Produce and Groceries
Overview
(4)
(0)
(1)
Business Type:
Wholesaler
Location HQ:
Detroit, 48228
Michigan
Berries:
Blueberries, Raspberries
Citrus:
Grapefruit, Lemons, Oranges, Clementines / Mandarins / Tangerines
Deciduous Fruit:
Apples, Asian Pears, Figs, Grapes
JAB Produce Inc
Overview
(10)
(0)
(15)
Business Type:
Broker,
Wholesaler
Location HQ:
Chicago, 60608
Illinois
Berries:
Blackberries, Blueberries, Raspberries, Strawberries
Melons:
Cantaloupe, Watermelon
Cooking Vegetables:
Asparagus, Cabbage, Cauliflower, Celery Root
Unity Grove Corp
Overview
(6)
(0)
(7)
Business Type:
Grower,
Shipper,
Importer,
Wholesaler
Location HQ:
Homestead, 33031
Florida
Citrus:
Limes
Tropical Fruit:
Avocados, Carambola, Coconuts, Mangoes, Papayas
Cooking Vegetables:
Herbs, Okra
Specialties:
Black Sapote, Boniato
Worldwide Produce Direct LLC
Overview
(2)
(0)
(6)
Business Type:
Grower,
Shipper,
Wholesaler
Location HQ:
Tampa, 33610
Florida
Cooking Vegetables:
Asparagus, Eggplant, Herbs, Mushrooms, Squash, Summer, Squash, Winter, Green Beans
Salad Vegetables:
Carrots, Cucumbers
Specialties:
Sugar Cane
Atlantic Coast Marketing Inc
Overview
(2)
(0)
(0)
Business Type:
Broker,
Wholesaler
Location HQ:
Gastonia, 28054
North Carolina
Citrus:
Clementines / Mandarins / Tangerines
Tropical Fruit:
Bananas, Pineapple
Cooking Vegetables:
Artichokes, Asparagus, Cabbage, Eggplant, Mushrooms, Sweet Potatoes
Salad Vegetables:
Broccoli
Grasso Foods Inc
Overview
(2)
(0)
(0)
Business Type:
Wholesaler,
Processor
Location HQ:
Swedesboro, 08085
New Jersey
Salad Vegetables:
Peppers, Bell
Cooking Vegetables:
Jalapeño Peppers
