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Berries

Berries

Varieties

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Blackberries
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Blueberries
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Cranberries
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Raspberries
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Specialty Berries
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Strawberries

Sales Strategies

  • Promote berries often. They are a natural draw for consumers looking for a healthy, tasty treat.
  • Remind consumers that berries make a great addition to desserts and other baked goods. Cross-merchandise berries with pie crusts, fillings, whipped cream, nuts, shortcake and chocolate dip.
  • Include berries in salad promotions during the summer to get consumers thinking of them as something other than a sweet treat.
  • Take advantage of the summer holidays of Memorial Day, Fourth of July and Labor Day. Taking a loss on berry price may boost your sales of other produce items by drawing consumers in the door.
  • Don’t forget to promote berries during the winter holidays, as well. With nearly year-round supplies of many berries, they can be a festive treat.
  • Promote the versatility of berries. They are great in breakfast, but they also work as a snack, side dish or dessert. Encourage consumers to eat berries all day long.
  • Boost sales of vegetables like kale and spinach by offering smoothie recipes that include those items along with berries.
  • Berries make a great addition to the lunch box. Encourage consumers to keep buying berries once summer is over by running back-to-school promotions. Kids love the sweet taste of berries and the fact that they can eat them with their fingers.
  • Berries freeze well, so encourage consumers to buy some for now and some to freeze for later.

Dynamic Displays

  • Focus on offering berries year-round, even if you can’t have all types year-round. Offer as many different types of berries as you can. Strawberries and blueberries have affordable supplies year-round.
  • Create displays outside the produce department. Consider one near the front of the store and one in the bakery. Remember to refrigerate them if they will be on display for very long.
  • Make your berry display a destination when berries are plentiful and lower-priced. Offer as many types of berries as possible and create a mix and match promotion.
  • Include recipes on your display that get consumers thinking about using berries in less common ways, such as in drinks and salads.
  • Berries are sweet, tasty and healthy, which makes them an easy sell to everyone in the family. Tout the health benefits of berries, especially to parents. Blueberries are considered a “superfood,” and all berries offer a sweet treat that helps the body. Blueberries are high in cancer-fighting antioxidants. Strawberries are a great source of folate. Blackberries are high in fiber and vitamin C and are one of the few fruits that contain vitamin E
  • Offer different size packages to suit different needs. The variety of package sizes also creates visual interest in your display.

Perfect Pricing

  • Berries are a popular loss leader, but remember to keep prices at a level that doesn’t have your customers expecting loss-leader prices every time.
  • Offer a variety of price points to appeal to the widest variety of shoppers. Research shows that promoting price breaks on all types of berries at the same time brings in the most sales.
  • Consider offering a mix and match promotion where all types of berries are the same price.
Back to Filters
fh-fondo

Farm House Fruits And Vegetables LLC

Overview (1)   (0)   (0)  
Business Type:
Importer, Wholesaler
Location HQ:
Pharr, 78577-5619 Texas
Berries:
Strawberries
Cooking Vegetables:
Napa Cabbage, Red Cabbage, Green Cabbage, Savoy Cabbage, Pointy/Sweetheart Cabbage
Salad Vegetables:
Red Bell Peppers, Yellow Bell Peppers, Orange Bell Peppers, Green Bell Peppers
VerdantExchange

Verdant Exchange

Overview (1)   (0)   (0)  
Business Type:
Broker
Location HQ:
Edinburg, 78539 Texas
Salad Vegetables:
Broccoli
Berries:
Blackberries, Blueberries, Cranberries, Gold Raspberries, Red Raspberries, Strawberries, Red Currants, Kiwiberries, Cape Gooseberries/Goldenberries
ZEDBROS-Foods

Zedbros Foods

Overview (2)   (0)   (0)  
Business Type:
Exporter, Importer
Location HQ:
Témara,
Berries:
Strawberries
Citrus:
Grapefruit, Oranges, Clementines / Mandarins / Tangerines
Deciduous Fruit:
Grapes, Pomegranates
Melons:
Watermelon
Stone Fruit:
Nectarines, Peaches
Tropical Fruit:
Avocados
Logo - Where Fresh Meets Friendly

Woods Produce Company, Inc.

Overview (4)   (0)   (0)  
Business Type:
Broker, Shipper, Wholesaler
Location HQ:
Meadows Of Dan, 24120 Virginia
Berries:
Cranberries, Raspberries, Strawberries
Citrus:
Grapefruit, Limes, Oranges, Clementines / Mandarins / Tangerines
Deciduous Fruit:
Apples, Grapes, Pears
produceplus

Produce Plus Inc HQ

Overview (4)   (0)   (6)  
Business Type:
Broker, Shipper, Importer, Wholesaler
Location HQ:
Lisle, 60532-1391 Illinois
Berries:
Strawberries
Deciduous Fruit:
Apples, Grapes, Pears
Tropical Fruit:
Avocados
Cooking Vegetables:
Asparagus, Cauliflower
Salad Vegetables:
Peppers, Bell, Broccoli, Lettuce
mcentire_logo

McEntire Produce

Overview (10)   (0)   (3)  
Business Type:
Wholesaler, Processor
Location HQ:
Columbia, 29209 South Carolina
Berries:
Strawberries
Citrus:
Grapefruit, Lemons, Limes
Melons:
Cantaloupe, Watermelon
Cooking Vegetables:
Cabbage, Corn, Greens, Onions, Bulb
271281088_4666071080114485_526378526466748119_n

Homegrown Organic Farms

Overview (10)   (0)   (1)  
Business Type:
Grower, Shipper, Marketing & Advertising
Location HQ:
Porterville, 93257-2035 California
Berries:
Blueberries
Deciduous Fruit:
Pomegranates
Stone Fruit:
Apricots
Organic Produce:
Organic Blueberries, Organic Lemons, Organic Nectarines, Organic Oranges, Organic Peaches
Citrus:
Blood Oranges, Tangelos
Farm_Fresh_Produce_full_color_long logo

Farm Fresh Produce Inc.

Overview (6)   (0)   (0)  
Business Type:
Broker, Exporter, Grower, Shipper, Wholesaler
Location HQ:
Faison, 28341 North Carolina
Cooking Vegetables:
Napa Cabbage, Butternut Squash, Spaghetti Squash, Sweet Potatoes
Salad Vegetables:
Green Bell Peppers, Broccoli
Berries:
Blueberries
farmwey logo green vector-01

Farm-Wey Produce Inc

Overview (7)   (0)   (2)  
Business Type:
Broker, Shipper, Retailer, Wholesaler
Location HQ:
Lakeland, 33813 Florida
Berries:
Strawberries
Citrus:
Grapefruit, Limes, Oranges, Clementines / Mandarins / Tangerines
Melons:
Cantaloupe, Honeydew, Watermelon
Tropical Fruit:
Avocados, Coconuts
fierman-pmg_1

Joseph Fierman and Son Inc HQ

BCA Award
Overview (3)   (0)   (8)  
Business Type:
Wholesaler
Location HQ:
Bronx, 10474 New York
Berries:
Raspberries, Strawberries
Citrus:
Grapefruit, Lemons, Limes, Oranges
Deciduous Fruit:
Apples, Figs, Grapes, Pears








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