Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
Back to Filters
![ENRIQUEZ AD_0]()
![ygp]()
![prp]()
![witten]()
![23031716_2105117562847755_1297942945556087900_n]()
![marquez]()
![berry_fresh]()
![sl_follen_company]()
![newasianlogo]()
![hinton_farms]()
Enriquez Produce Inc
Overview
(2)
(0)
(0)
Business Type:
Importer,
Wholesaler
Location HQ:
Chicago, 60608
Illinois
Citrus:
Grapefruit, Oranges
Deciduous Fruit:
Apples
Tropical Fruit:
Avocados, Bananas, Papayas
Cooking Vegetables:
Beans, Cauliflower, Greens, Herbs
Young Guns Inc
Overview
(8)
(0)
(4)
Business Type:
Grower,
Shipper,
Wholesaler
Location HQ:
Hatch, 87937
New Mexico
Cooking Vegetables:
Onions, Bulb, Peppers, Chili, Pumpkins, Jalapeño Peppers
Salad Vegetables:
Peppers, Bell
Specialties:
Pinto Beans (Dried)
Pacific Rim Produce
Overview
(3)
(0)
(1)
Business Type:
Exporter,
Importer,
Wholesaler
Location HQ:
Alameda, 94502
California
Tropical Fruit:
Avocados, Bacon Avocados, Fuerte Avocados, Gwen Avocados, Hass Avocados, Pinkerton Avocados, Reed Avocados, Zutano Avocados, Tropical Avocados
Cooking Vegetables:
Artichokes
Witten Produce Patch
Overview
(3)
(0)
(0)
Business Type:
Grower
Location HQ:
Lowell, 45744
Ohio
Berries:
Blackberries, Blueberries, Raspberries, Strawberries
Deciduous Fruit:
Apples
Melons:
Cantaloupe, Watermelon
Stone Fruit:
Peaches, Plums
Cooking Vegetables:
Cabbage
Mecca Family Farms Ltd
Overview
(5)
(0)
(0)
Business Type:
Grower,
Shipper,
Packaging,
Owner / Operation
Location HQ:
Lake Worth, 33467
Florida
Salad Vegetables:
Peppers, Bell, Tomatoes, Round Tomatoes
Cooking Vegetables:
Peppers, Chili, Banana Wax Peppers, Cubanelle Peppers, Poblano Peppers
Marquez Produce Inc
Overview
(7)
(0)
(0)
Business Type:
Shipper,
Importer,
Wholesaler
Location HQ:
Vernon, 90058
California
Tropical Fruit:
Coconuts, Papayas, Pineapple
Cooking Vegetables:
Peppers, Chili, Squash, Summer, Squash, Winter, Jalapeño Peppers
Specialties:
Cactus Leaves, Chayote, Jicama
Berry Fresh LLC
Overview
(4)
(0)
(0)
Business Type:
Broker
Location HQ:
Dominguez Hills, 90220
California
Berries:
Blackberries, Blueberries, Raspberries
Tropical Fruit:
Mangoes
Cooking Vegetables:
Asparagus
Specialties:
Lychee
S L Follen Co
Overview
(5)
(0)
(0)
Business Type:
Broker,
Exporter,
Wholesaler
Location HQ:
Portland, 97224-7118
Oregon
Deciduous Fruit:
Apples
Tropical Fruit:
Pineapple
Cooking Vegetables:
Onions, Bulb, Potatoes
Specialties:
Shallots
New Asian Tropical Produce LLC
Overview
(1)
(0)
(0)
Business Type:
Wholesaler
Location HQ:
Homestead, 33031
Florida
Tropical Fruit:
Avocados, Carambola, Coconuts, Mangoes, Papayas, Plantains
Cooking Vegetables:
Celery Root, Okra
Specialties:
Aji, Bitter Melon
Hinton Farms Produce Inc
Overview
(4)
(0)
(2)
Business Type:
Grower,
Shipper
Location HQ:
Plant City, 33527-5623
Florida
Berries:
Blueberries, Strawberries
Salad Vegetables:
Peppers, Bell, Cucumbers
Cooking Vegetables:
Peppers, Chili, Squash, Summer, Squash, Winter, Zucchini Squash
