Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
Back to Filters
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
![default_product_image]()
Lehman Farms
Overview
(1)
(0)
(0)
Business Type:
Grower,
Wholesaler
Location HQ:
New Paris, 15554
Pennsylvania
Cooking Vegetables:
Corn
21 Produce Inc.
Overview
(3)
(0)
(0)
Business Type:
Wholesaler,
Packaging
Location HQ:
Pine Island, 10969
New York
Cooking Vegetables:
Onions, Bulb
Samuel B Ramer
Overview
(1)
(0)
(0)
Business Type:
Wholesaler
Location HQ:
Shippensburg, 17257
Pennsylvania
Cooking Vegetables:
Onions, Bulb
Mountain View Farm
Overview
(1)
(0)
(0)
Business Type:
Grower,
Wholesaler
Location HQ:
Narvon, 17555
Pennsylvania
Berries:
Blueberries, Raspberries, Strawberries
Cooking Vegetables:
Asparagus, Cauliflower, Onions, Bulb
Salad Vegetables:
Peppers, Bell, Tomatoes
SJ Starowitz Farms, LLC
Overview
(2)
(0)
(1)
Business Type:
Grower
Location HQ:
Byron, 14422
New York
Cooking Vegetables:
Napa Cabbage
Dani Produce LLC
Overview
(1)
(0)
(0)
Business Type:
Importer,
Wholesaler
Location HQ:
Los Angeles, 90021-1507
California
Citrus:
Limes
Cooking Vegetables:
Onions, Bulb
Salad Vegetables:
Cucumbers, Tomatoes
Sankaj LLC
Overview
(1)
(0)
(0)
Business Type:
Wholesaler
Location HQ:
Rahway, 07065-3894
New Jersey
Cooking Vegetables:
Cilantro, Okra, Potatoes
Salad Vegetables:
Onions, Green
Specialties:
Sugar Cane
ACM Fresh Tomatoes LLC
Overview
(2)
(0)
(0)
Business Type:
Importer,
Wholesaler
Location HQ:
Hidalgo, 78557
Texas
Citrus:
Limes
Tropical Fruit:
Avocados, Coconuts, Mangoes, Pineapple
Cooking Vegetables:
Cilantro, Onions, Bulb
Salad Vegetables:
Peppers, Bell, Carrots, Tomatoes
El Dorado Produce LLC
Overview
(1)
(0)
(0)
Business Type:
Wholesaler
Location HQ:
Plant City, 33565-5008
Florida
Melons:
Cantaloupe, Watermelon
Stone Fruit:
Peaches, Plums
Cooking Vegetables:
Okra, Banana Wax Peppers, Potatoes
Salad Vegetables:
Tomatoes
Diamantur LLC
Overview
(2)
(0)
(0)
Business Type:
Importer,
Wholesaler
Location HQ:
Windermere, 34786-5532
Florida
Cooking Vegetables:
Garlic
