Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
Back to Filters
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AmeriFresh Inc
Overview
(0)
(0)
(0)
Business Type:
Broker,
Exporter,
Shipper,
Importer,
Wholesaler
Location HQ:
Misson, 78572
Texas
Citrus:
Limes
Tropical Fruit:
Avocados, Mangoes, Papayas, Pineapple
Cooking Vegetables:
Onions, Bulb
Salad Vegetables:
Peppers, Bell, Tomatoes
Organic World LLC
Overview
(2)
(0)
(0)
Business Type:
Wholesaler
Location HQ:
Miami, 33122
Florida
Cooking Vegetables:
Garlic, Onions, Bulb, Potatoes, Butternut Squash
Salad Vegetables:
Carrots
Verchio Produce LLC
Overview
(3)
(0)
(0)
Business Type:
Wholesaler
Location HQ:
Brooklawn, 08030
New Jersey
Cooking Vegetables:
Herbs, Bamboo Shoots, Basil, Bay Leaves, Chervil, Chives, Cilantro, Dill, Fennel, Fiddlehead
Wendel Springs Farm
Overview
(1)
(0)
(0)
Business Type:
Grower,
Wholesaler
Location HQ:
Herminie, 15637
Pennsylvania
Cooking Vegetables:
Garlic, Greens, Herbs, Kale, Onions, Bulb, Pumpkins, Squash, Winter, Sweet Potatoes
Salad Vegetables:
Spinach, Carrots
Gallmeyer Farms
Overview
(0)
(0)
(0)
Business Type:
Wholesaler
Location HQ:
Richmond, 23231
Virginia
Cooking Vegetables:
Pumpkins
Suttle Produce Inc
Overview
(2)
(0)
(1)
Business Type:
Broker,
Shipper
Location HQ:
Fairhope, 36532
Alabama
Cooking Vegetables:
Cabbage, Corn, Greens, Potatoes, Sweet Potatoes
Steven Unangst
Overview
(1)
(0)
(0)
Business Type:
Grower,
Shipper
Location HQ:
Roulette, 16746
Pennsylvania
Berries:
Blueberries
Cooking Vegetables:
Brussels Sprouts, Cabbage, Cauliflower, Corn, Eggplant, Garlic, Herbs, Onions, Bulb, Pumpkins
Rolling Gardens
Overview
(1)
(0)
(0)
Business Type:
Grower,
Retailer
Location HQ:
Columbia, 17512
Pennsylvania
Cooking Vegetables:
Cabbage, Corn, Onions, Bulb
Salad Vegetables:
Spinach, Lettuce
Specialties:
Rhubarb
Mijavec Feed & Supply
Overview
(1)
(0)
(0)
Business Type:
Grower,
Wholesaler
Location HQ:
Pulaski, 16143
Pennsylvania
Cooking Vegetables:
Corn
May Malone Farm
Overview
(1)
(0)
(0)
Business Type:
Broker,
Grower,
Wholesaler
Location HQ:
Beaver, 15009
Pennsylvania
Cooking Vegetables:
Corn, Peppers, Chili, Squash, Winter
Salad Vegetables:
Cucumbers, Tomatoes
