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Cooking Vegetables

Cooking Vegetables

Sales Strategies

  • Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
  • Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
  • Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
  • Samples can help familiarize consumers with lesser-known vegetables.
  • Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
  • Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
  • During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.

Dynamic Displays

  • The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
  • There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
  • Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
  • Include garlic in your tomato and herb displays to get it moving along with these popular items.

Perfect Pricing

  • Because of the variety available within the category, combination pricing promotions are difficult for this category.
  • Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
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ACM Fresh Tomatoes LLC

Overview (2)   (0)   (0)  
Business Type:
Importer, Wholesaler
Location HQ:
Hidalgo, 78557 Texas
Citrus:
Limes
Tropical Fruit:
Avocados, Coconuts, Mangoes, Pineapple
Cooking Vegetables:
Cilantro, Onions, Bulb
Salad Vegetables:
Peppers, Bell, Carrots, Tomatoes
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Global Gate Produce LLC

Overview (2)   (0)   (0)  
Business Type:
Broker
Location HQ:
Hidalgo, 78557 Texas
Tropical Fruit:
Tommy Atkins Mangoes
Cooking Vegetables:
Jalapeño Peppers, Poblano Peppers
Specialties:
Dragon Fruit
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El Dorado Produce LLC

Overview (1)   (0)   (0)  
Business Type:
Wholesaler
Location HQ:
Plant City, 33565-5008 Florida
Melons:
Cantaloupe, Watermelon
Stone Fruit:
Peaches, Plums
Cooking Vegetables:
Okra, Banana Wax Peppers, Potatoes
Salad Vegetables:
Tomatoes
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Diamantur LLC

Overview (2)   (0)   (0)  
Business Type:
Importer, Wholesaler
Location HQ:
Windermere, 34786-5532 Florida
Cooking Vegetables:
Garlic
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Upstate Produce Inc

Overview (1)   (0)   (0)  
Business Type:
Wholesaler
Location HQ:
Ringwood, 07456-1407 New Jersey
Berries:
Blackberries, Blueberries, Cranberries, Raspberries, Gold Raspberries, Red Raspberries, Strawberries, Specialty Berries, Red Currants, Kiwiberries
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Valor Produce LLC

Overview (2)   (0)   (0)  
Business Type:
Broker
Location HQ:
Lincoln, 68523-9077 Nebraska
Berries:
Blackberries, Blueberries, Cranberries, Raspberries, Gold Raspberries, Red Raspberries, Strawberries, Specialty Berries, Red Currants, Kiwiberries
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Texas International Produce Sales LLC

Overview (1)   (0)   (0)  
Business Type:
Broker
Location HQ:
Pharr, 78577-9797 Texas
Cooking Vegetables:
Garlic
Salad Vegetables:
Broccoli, Carrots, Cucumbers
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Howell Family Farms, Inc

Overview (2)   (0)   (0)  
Business Type:
Grower
Location HQ:
Pioneer, 71266 Louisiana
Cooking Vegetables:
Beets, Cabbage, Pumpkins, Sweet Potatoes
Salad Vegetables:
Carrots
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Dominican Export Group

Overview (1)   (0)   (0)  
Business Type:
Broker
Location HQ:
Lyndhurst, 07071-2230 New Jersey
Berries:
Blackberries, Blueberries, Cranberries, Raspberries, Gold Raspberries, Red Raspberries, Strawberries, Specialty Berries, Red Currants, Kiwiberries
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E&RRR Produce LLC

Overview (1)   (0)   (0)  
Business Type:
Wholesaler
Location HQ:
Jonesboro, 72405 Arkansas
Cooking Vegetables:
Onions, Bulb, White Onions, Red Onions, Yellow Onions, Yellow Boiler Onions, Red Boiler Onions, White Boiler Onions, Peppers, Chili, Anaheim Peppers, Banana Wax Peppers








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