Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
Back to Filters
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Farm House Fruits And Vegetables LLC
Overview
(1)
(0)
(0)
Business Type:
Importer,
Wholesaler
Location HQ:
Pharr, 78577-5619
Texas
Berries:
Strawberries
Cooking Vegetables:
Napa Cabbage, Red Cabbage, Green Cabbage, Savoy Cabbage, Pointy/Sweetheart Cabbage
Salad Vegetables:
Red Bell Peppers, Yellow Bell Peppers, Orange Bell Peppers, Green Bell Peppers
J-M Farms LLC
Overview
(6)
(0)
(1)
Business Type:
Grower,
Shipper,
Wholesaler
Location HQ:
Miami, 74354
Oklahoma
Cooking Vegetables:
Mushrooms
Verdant Exchange
Overview
(1)
(0)
(0)
Business Type:
Broker
Location HQ:
Edinburg, 78539
Texas
Salad Vegetables:
Broccoli
Berries:
Blackberries, Blueberries, Cranberries, Gold Raspberries, Red Raspberries, Strawberries, Red Currants, Kiwiberries, Cape Gooseberries/Goldenberries
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Trufresh a dba of Sofia Produce LLC
Overview
(7)
(0)
(2)
Business Type:
Broker,
Wholesaler
Location HQ:
Nogales, 85621
Arizona
Melons:
Cantaloupe, Honeydew, Watermelon
Cooking Vegetables:
Peppers, Chili, Squash, Winter
Salad Vegetables:
Cucumbers, Tomatoes, Red Bell Peppers, Yellow Bell Peppers
Specialties:
Tomatillo
Zedbros Foods
Overview
(2)
(0)
(0)
Business Type:
Exporter,
Importer
Location HQ:
Témara,
Berries:
Strawberries
Citrus:
Grapefruit, Oranges, Clementines / Mandarins / Tangerines
Deciduous Fruit:
Grapes, Pomegranates
Melons:
Watermelon
Stone Fruit:
Nectarines, Peaches
Tropical Fruit:
Avocados
Stovel-Siemon Ltd
Overview
(2)
(0)
(1)
Business Type:
Grower,
Shipper,
Wholesaler
Location HQ:
Mitchell, N0K 1N0
Ontario
Cooking Vegetables:
Cabbage, Onions, Bulb, Rutabagas, Turnips
Salad Vegetables:
Peppers, Bell, Carrots, Cucumbers, Tomatoes
DelValle Produce
Overview
(2)
(0)
(0)
Business Type:
Wholesaler
Location HQ:
Spring, 77389-5126
Texas
Citrus:
Lemons
Melons:
Watermelon
Tropical Fruit:
Avocados, Bananas, Kiwifruit, Pineapple
Cooking Vegetables:
White Onions, Jalapeño Peppers, Poblano Peppers
Salad Vegetables:
Green Bell Peppers
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Kandola Farms Produce Inc
Overview
(1)
(0)
(1)
Business Type:
Grower,
Shipper,
Wholesaler
Location HQ:
Livingston, 95334
California
Cooking Vegetables:
Sweet Potatoes, Orange-Flesh Sweet Potatoes, Yellow-Flesh Sweet Potatoes, White-Flesh Sweet Potatoes, Purple Sweet Potatoes
Organic Produce:
Organic Sweet Potatoes
Specialties:
Yam
Woods Produce Company, Inc.
Overview
(4)
(0)
(0)
Business Type:
Broker,
Shipper,
Wholesaler
Location HQ:
Meadows Of Dan, 24120
Virginia
Berries:
Cranberries, Raspberries, Strawberries
Citrus:
Grapefruit, Limes, Oranges, Clementines / Mandarins / Tangerines
Deciduous Fruit:
Apples, Grapes, Pears
Szawlowski Potato Farms Inc
Overview
(5)
(0)
(2)
Business Type:
Grower,
Shipper,
Wholesaler
Location HQ:
Hatfield, 01038
Massachusetts
Cooking Vegetables:
Potatoes
