Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
Back to Filters
![Taylor Boys logo 2]()
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![Copy of Copy of Copy of CHRIVAS LOGO_edited]()
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![ALK Logo-PRINCIPAL]()
Taylor Boys Produce Inc
Overview
(3)
(0)
(0)
Business Type:
Shipper,
Wholesaler,
Government & Education
Location HQ:
Enoree, 29335
South Carolina
Berries:
Blackberries, Blueberries, Raspberries, Strawberries, Specialty Berries
Citrus:
Grapefruit, Lemons, Limes, Oranges, Clementines / Mandarins / Tangerines
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Kandola Farms Produce Inc
Overview
(2)
(0)
(1)
Business Type:
Grower,
Shipper,
Wholesaler
Location HQ:
Livingston, 95334-9648
California
Cooking Vegetables:
Sweet Potatoes, Orange-Flesh Sweet Potatoes, Yellow-Flesh Sweet Potatoes, White-Flesh Sweet Potatoes, Purple Sweet Potatoes
Organic Produce:
Organic Sweet Potatoes
Specialties:
Yam
C H Rivas LLC
Overview
(5)
(0)
(0)
Business Type:
Broker,
Grower,
Shipper,
Wholesaler
Location HQ:
Rio Rico, 85648
Arizona
Citrus:
Oranges
Melons:
Watermelon
Tropical Fruit:
Mangoes
Cooking Vegetables:
Squash, Summer, Squash, Winter
Salad Vegetables:
Tomatoes
Organic Produce:
Organic Mangoes, Organic Oranges, Organic Squash, Organic Tomatoes
Premium Fresh Growers LLC
Overview
(1)
(0)
(0)
Business Type:
Wholesaler
Location HQ:
McAllen, 78501
Texas
Cooking Vegetables:
Cabbage, Red Cabbage, Green Cabbage, Green Swiss Chard, Cilantro, Mint, Onions, Bulb, White Onions, Red Onions, Peppers, Chili
Meridian Fine Foods, LLC (FreshKampo)
Overview
(6)
(0)
(0)
Business Type:
Grower,
Shipper,
Importer,
Wholesaler
Location HQ:
San Antonio, 78213-4211
Texas
Berries:
Blackberries, Blueberries, Raspberries, Strawberries
Tropical Fruit:
Avocados
Cooking Vegetables:
Asparagus, Brussels Sprouts
Organic Produce:
Organic Blackberries, Organic Blueberries, Organic Raspberries
Franks Distributing Inc.
Overview
(11)
(0)
(2)
Business Type:
Grower,
Shipper,
Wholesaler
Location HQ:
Nogales, 85621
Arizona
Deciduous Fruit:
Grapes
Cooking Vegetables:
Eggplant, Green Beans
Salad Vegetables:
Peppers, Bell, Tomatoes, Green Bell Peppers, Red Cherry Tomatoes, Greenhouse/Hydroponic Tomatoes, Red Plum/Roma Tomatoes, Grape Tomatoes
Max Group Corporation
Overview
(6)
(0)
(0)
Business Type:
Exporter,
Grower,
Shipper
Location HQ:
City Of Industry, 91745
California
Citrus:
Limes
Tropical Fruit:
Mangoes, Ataulfo Mangoes, Tommy Atkins Mangoes, Kent Mangoes, Keitt Mangoes
Cooking Vegetables:
Green Beans, Green Cabbage, Corn, White Sweet Corn
Fresh Solution Farms LLC
Overview
(1)
(0)
(1)
Business Type:
Grower,
Shipper
Location HQ:
White Pigeon, 49099
Michigan
Cooking Vegetables:
Onions, Bulb, Potatoes
Pro Health LLC HQ
Overview
(2)
(0)
(1)
Business Type:
Grower,
Shipper,
Wholesaler
Location HQ:
McKinney, 75070
Texas
Cooking Vegetables:
Potatoes
ALK Trading Corp
Overview
(5)
(0)
(0)
Business Type:
Importer,
Wholesaler
Location HQ:
Doral, 33126
Florida
Citrus:
Clementines / Mandarins / Tangerines
Deciduous Fruit:
Apples, Pears
Tropical Fruit:
Bananas
Specialties:
Calabaza, Chayote, Ginger Root, Malanga, Name, Dragon Fruit
