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Cooking Vegetables

Cooking Vegetables

Sales Strategies

  • Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
  • Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
  • Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
  • Samples can help familiarize consumers with lesser-known vegetables.
  • Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
  • Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
  • During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.

Dynamic Displays

  • The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
  • There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
  • Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
  • Include garlic in your tomato and herb displays to get it moving along with these popular items.

Perfect Pricing

  • Because of the variety available within the category, combination pricing promotions are difficult for this category.
  • Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
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Q Veg Pty Ltd

Overview (1)   (0)   (0)  
Business Type:
Exporter, Other
Location HQ:
Hillcrest,
Cooking Vegetables:
Cabbage, Cauliflower, Corn
Salad Vegetables:
Broccoli, Lettuce
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Tami/Tecnología Agrícola & Marketing Internacional Cia Ltda

Overview (2)   (0)   (0)  
Business Type:
Exporter, Grower, Wholesaler
Location HQ:
Quito,
Melons:
Cantaloupe
Tropical Fruit:
Mangoes, Papayas
Cooking Vegetables:
Asparagus, Green Beans
Salad Vegetables:
Broccoli
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United Vegetables Ltd

Overview (2)   (0)   (0)  
Business Type:
Grower, Importer, Wholesaler
Location HQ:
Boston Lincolnshire, PE20 1PL
Cooking Vegetables:
Brussels Sprouts, Cabbage, Cauliflower
Salad Vegetables:
Broccoli
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Frutho S A

Overview (2)   (0)   (0)  
Business Type:
Exporter, Grower, Importer
Location HQ:
Santo Domingo,
Tropical Fruit:
Mangoes
Cooking Vegetables:
Cabbage, Cauliflower
Salad Vegetables:
Broccoli, Carrots, Lettuce
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Nova S A

Overview (2)   (0)   (0)  
Business Type:
Exporter, Grower, Shipper, Wholesaler
Location HQ:
Lasso,
Berries:
Strawberries
Tropical Fruit:
Mangoes, Papayas, Pineapple
Cooking Vegetables:
Artichokes, Asparagus, Cauliflower
Salad Vegetables:
Broccoli
Specialties:
Yuca
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International Fruit Ltda

Overview (1)   (0)   (0)  
Business Type:
Exporter, Grower
Location HQ:
Santa Fe De Bogota, .....
Berries:
Raspberries, Strawberries
Citrus:
Limes
Tropical Fruit:
Mangoes
Cooking Vegetables:
Artichokes, Asparagus
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C I Garden Herbs S A

Overview (1)   (0)   (0)  
Business Type:
Exporter, Grower, Shipper, Wholesaler
Location HQ:
Bogota,
Citrus:
Limes
Tropical Fruit:
Papayas
Cooking Vegetables:
Eggplant, Herbs, Chives, Mint, Zucchini Squash
Specialties:
Baby Lettuce
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All Fruits LTDA

Overview (2)   (0)   (0)  
Business Type:
Exporter, Grower
Location HQ:
Santa Fe De Bogota,
Berries:
Blackberries, Strawberries
Citrus:
Limes
Deciduous Fruit:
Figs, Pomegranates
Tropical Fruit:
Bananas, Mangoes
Cooking Vegetables:
Artichokes, Asparagus, Onions, Bulb
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Frutexpo LTDA

Overview (2)   (0)   (0)  
Business Type:
Exporter, Grower, Retailer, Wholesaler
Location HQ:
Santa Fe De Bogota,
Berries:
Blackberries, Strawberries
Citrus:
Lemons
Cooking Vegetables:
Asparagus
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Ocati Ltda

Overview (2)   (0)   (0)  
Business Type:
Exporter, Grower
Location HQ:
Chia,
Berries:
Blackberries, Raspberries, Strawberries
Citrus:
Limes
Deciduous Fruit:
Figs, Pomegranates
Tropical Fruit:
Bananas, Mangoes
Cooking Vegetables:
Brussels Sprouts
Specialties:
Guava








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