Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
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Organico Botanico S A
Overview
(1)
(0)
(0)
Business Type:
Exporter,
Importer
Location HQ:
Ciudad Quesada,
Cooking Vegetables:
Sweet Potatoes
Specialties:
Cassava
Aldani Flowers
Overview
(2)
(0)
(0)
Business Type:
Exporter,
Grower,
Shipper
Location HQ:
Quito,
Cooking Vegetables:
Herbs, Chives, Sage, Thyme, Basil, Dill, Mint
Baby Fresh Produce Co of Guatemala
Overview
(3)
(0)
(0)
Business Type:
Exporter,
Grower
Location HQ:
Guatemala, 01014
Berries:
Blackberries
Cooking Vegetables:
Asparagus, Herbs, Haricots Verts, Basil, Snow Peas, Sugar Snap Peas
Specialties:
Baby Vegetables
Good Water Farms
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
East Hampton, 11937-8467
New York
Cooking Vegetables:
Beans, Beets, Cabbage, Greens, Herbs, Kale, Peas
Salad Vegetables:
Broccoli, Carrots, Celery
Hudson Valley Seed Library
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Accord, 12404-5849
New York
Cooking Vegetables:
Beans, Beets, Eggplant, Garlic, Greens, Herbs, Kale, Leeks, Onions, Bulb, Parsnips
DetPon S A
Overview
(3)
(0)
(0)
Business Type:
Exporter,
Grower,
Shipper
Location HQ:
Guatemala,
Cooking Vegetables:
Okra
Salad Vegetables:
Peppers, Bell, Baby Spinach
Specialties:
Baby Vegetables, Bitter Melon, Breadfruit, Jackfruit, Longan, Sugar Cane
Tropical Fruit:
Red Bananas
Frutas Tropicales de Guatemala SA/FRUTESA
Overview
(3)
(0)
(0)
Business Type:
Exporter,
Wholesaler
Location HQ:
Guatemala, 01057
Berries:
Blackberries, Strawberries
Citrus:
Limes
Tropical Fruit:
Avocados, Mangoes, Hass Avocados
Specialties:
Baby Vegetables
Cooking Vegetables:
Haricots Verts, Snow Peas, Sugar Snap Peas
MultifrioTeculután
Overview
(4)
(0)
(0)
Business Type:
Exporter,
Grower,
Shipper,
Importer,
Wholesaler
Location HQ:
Zacapa,
Tropical Fruit:
Bananas
Cooking Vegetables:
Eggplant, Okra, Squash, Summer, Squash, Winter
Salad Vegetables:
Carrots, Cucumbers
Specialties:
Baby Vegetables, Bitter Melon, Chinese Cinnabar Melon
APEN (Asociación de Productores y Exportadores de Nicaragua)
Overview
(4)
(0)
(0)
Business Type:
Exporter,
Grower,
Trade Association
Location HQ:
Managua,
Citrus:
Limes
Tropical Fruit:
Mangoes
Cooking Vegetables:
Onions, Bulb, Squash, Summer, Squash, Winter
Specialties:
Ginger Root, Malanga, Dragon Fruit, Baby Corn
Nuts:
Peanuts
Meadowbrook Farms (MBF) BV
Overview
(2)
(0)
(0)
Business Type:
Exporter,
Grower,
Shipper,
Importer,
Wholesaler
Location HQ:
Hoofddorp, 2130 AH
Stone Fruit:
Cherries
Tropical Fruit:
Mangoes, Papayas
Cooking Vegetables:
Asparagus, Onions, Bulb, Potatoes, Green Beans
Salad Vegetables:
Peppers, Bell
Specialties:
Lemon Grass, Passion Fruit
