Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
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Cole's Orchard Llc
Overview
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(0)
(0)
Business Type:
Grower
Location HQ:
Colbert, 99005-9549
Washington
Deciduous Fruit:
Apples, Pears
Stone Fruit:
Apricots, Cherries, Peaches, Plums
Cooking Vegetables:
Herbs, Squash, Summer, Squash, Winter
Salad Vegetables:
Tomatoes
Pipitone Farms
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Rock Island, 98850-9509
Washington
Stone Fruit:
Apricots, Nectarines, Peaches, Plums
Cooking Vegetables:
Herbs
Boulder Canyon Ranch Llc
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Mesa, 99343-0144
Washington
Cooking Vegetables:
Peas, Potatoes
Moon Valley Organics
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Deming, 98244-9212
Washington
Cooking Vegetables:
Herbs, Fennel, Savory
Specialties:
Burdock
Trout Lake Farm Llc - Grant County
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Trout Lake, 98650-0181
Washington
Cooking Vegetables:
Herbs, Dandelion Greens, Oregano
Salad Vegetables:
Spinach
Specialties:
Burdock
Skagit Valley Farm Llc
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Sedro Woolley, 98284-8461
Washington
Cooking Vegetables:
Beans, Brussels Sprouts, Potatoes
Salad Vegetables:
Broccoli
Rent's Due Ranch
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Stanwood, 98292-9307
Washington
Berries:
Strawberries
Cooking Vegetables:
Beans, Cabbage, Cauliflower, Herbs, Kale, Peas, Potatoes, Pumpkins, Squash, Summer
Treehouse Produce Inc
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Mount Vernon, 98273-8879
Washington
Cooking Vegetables:
Beans, Cabbage, Pumpkins, Squash, Summer, Squash, Winter, Zucchini Squash
Salad Vegetables:
Broccoli, Cucumbers
Indianola Organics LLC
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Indianola, 98342-0307
Washington
Cooking Vegetables:
Beans, Peas
Salad Vegetables:
Broccoli
Skagit Gardens Inc
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Mount Vernon, 98273-9071
Washington
Berries:
Strawberries
Cooking Vegetables:
Brussels Sprouts, Cabbage, Cauliflower, Herbs, Kale, Peas, Squash, Summer
Salad Vegetables:
Peppers, Bell, Spinach
