Cooking Vegetables
Varieties
Sales Strategies
- Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
- Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
- Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
- Samples can help familiarize consumers with lesser-known vegetables.
- Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
- Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
- During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.
Dynamic Displays
- The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
- There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
- Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
- Include garlic in your tomato and herb displays to get it moving along with these popular items.
Perfect Pricing
- Because of the variety available within the category, combination pricing promotions are difficult for this category.
- Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
Back to Filters
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Walla Walla Organic Farms
Overview
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Business Type:
Grower
Location HQ:
Walla Walla, 99362
Washington
Cooking Vegetables:
Beans, Kale, Onions, Bulb, Mustard Greens
Salad Vegetables:
Spinach
Golden West Farms Inc
Overview
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(0)
(0)
Business Type:
Grower
Location HQ:
Royal City, 99357-9627
Washington
Cooking Vegetables:
Beans, Onions, Bulb
Brian Andersen Farm Llc
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Othello, 99344-0584
Washington
Cooking Vegetables:
Beans, Onions, Bulb, Potatoes, Squash, Summer, Squash, Winter
Salad Vegetables:
Peppers, Bell, Tomatoes
Specialties:
Shallots
Twin City Foods Inc - Producer
Overview
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(0)
(0)
Business Type:
Grower
Location HQ:
Ellensburg, 98926-1915
Washington
Cooking Vegetables:
Beans, Peas
Vital Choice Wild Seafood & Organics
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Ferndale, 98248-8308
Washington
Cooking Vegetables:
Herbs
Farmgate Organics Llc
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Trout Lake, 98650-9721
Washington
Cooking Vegetables:
Oregano
K2 Orchards Llc
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Wapato, 98951-9538
Washington
Stone Fruit:
Cherries, Plums
Cooking Vegetables:
Garlic, Squash, Summer, Squash, Winter
Hummingbird Produce
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Malaga, 98828-9721
Washington
Deciduous Fruit:
Pears
Stone Fruit:
Cherries, Peaches, Plums
Cooking Vegetables:
Herbs
Terra Verde Farm Llc
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Everson, 98247-8737
Washington
Berries:
Strawberries, Red Currants
Cooking Vegetables:
Herbs, Turnips
Lost Creek
Overview
(0)
(0)
(0)
Business Type:
Grower
Location HQ:
Oroville, 98844-9434
Washington
Berries:
Strawberries
Cooking Vegetables:
Garlic, Herbs
