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Cooking Vegetables

Cooking Vegetables

Sales Strategies

  • Many consumers only think about vegetables in terms of side dishes, but cooking vegetables make a tasty addition to many entrees. Offer recipes for stuffed peppers, stuffed potatoes and stir fries.
  • Root vegetables have recently been lauded for their health benefits and their versatility in being a carb replacement. Play on those strengths in signage and sales. You can also cross-merchandise them with soup fixings.
  • Grilling season offers up a fresh opportunity to promote cooking vegetables as many of these veggies go great on the grill. Cross-promote potatoes, peppers, artichokes and onions with grilling utensils, spices and rubs.
  • Samples can help familiarize consumers with lesser-known vegetables.
  • Include cooking vegetables in all of your holiday promotions. Asparagus is a favorite around Easter, and broccoli and green beans are a popular side dish for Christmas or Thanksgiving. Don’t forget pumpkins, sweet potatoes and cranberries for those fall holidays. Memorial Day and the Fourth of July are a great time to promote a mix of vegetables that consumers can grill.
  • Let your consumers hunt for their own great pumpkin in a pumpkin patch them while using pumpkins to boost the sales of other fall vegetables, like squash.
  • During the winter, create a soup vegetable display. Include leeks, celery, potatoes root vegetables and fresh herbs.

Dynamic Displays

  • The cooking vegetable category is best displayed in small groupings of similar vegetables. Potatoes and onions are a natural pairing while broccoli, green beans, asparagus and artichokes often find themselves grouped together as they can be served as a stand-alone side dish. Squash, turnips and rutabagas make an eye-catching display when grouped together.
  • There is some cross-over with salad vegetables, so decide where those cross-over vegetables work best in your store. Tomatoes and peppers may move better when grouped with the salad vegetables.
  • Don’t let your greens get lost in your lettuce display. Give them some space and offer up recipes and cooking tips to get consumers thinking about the many uses of greens.
  • Include garlic in your tomato and herb displays to get it moving along with these popular items.

Perfect Pricing

  • Because of the variety available within the category, combination pricing promotions are difficult for this category.
  • Most vegetables in this category can be priced by the pound or by the piece, whichever works best for the target consumer base.
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Griffin Creek Farm Llc Dba Full Circle Farm

Overview (0)   (0)   (0)  
Business Type:
Grower
Location HQ:
Carnation, 98014-0608 Washington
Cooking Vegetables:
Artichokes, Beans, Beets, Brussels Sprouts, Cabbage, Celery Root, Herbs, Kale, Leeks
Salad Vegetables:
Spinach
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The Country Club Llc Dba Growing Washington

Overview (0)   (0)   (0)  
Business Type:
Grower
Location HQ:
Everson, 98247-9250 Washington
Berries:
Strawberries
Deciduous Fruit:
Apples, Grapes
Cooking Vegetables:
Asparagus, Beans, Beets, Garlic, Herbs, Squash, Summer, Squash, Winter
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Twisp River Seed

Overview (0)   (0)   (0)  
Business Type:
Grower
Location HQ:
Twisp, 98856-9861 Washington
Cooking Vegetables:
Herbs
Salad Vegetables:
Peppers, Bell, Carrots, Lettuce, Radishes
Specialties:
Watercress
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Reynolds Agribusiness Llc

Overview (0)   (0)   (0)  
Business Type:
Grower
Location HQ:
Quincy, 98848-0487 Washington
Cooking Vegetables:
Peas
Salad Vegetables:
Carrots
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Verry Berry

Overview (1)   (0)   (0)  
Business Type:
Grower, Shipper
Location HQ:
Elk , 99009 Washington
Berries:
Strawberries
Salad Vegetables:
Carrots
Cooking Vegetables:
Green Beans
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Stockers Produce

Overview (1)   (0)   (0)  
Business Type:
Grower, Shipper
Location HQ:
Snohomish, 98290 Washington
Cooking Vegetables:
Corn, Green Beans
Salad Vegetables:
Carrots
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Ralph's Greenhouse Llc

Overview (0)   (0)   (0)  
Business Type:
Grower
Location HQ:
Mount Vernon, 98273-8150 Washington
Cooking Vegetables:
Beets, Cabbage, Kale, Leeks, Parsnips, Potatoes, Dandelion Greens, Green Swiss Chard
Salad Vegetables:
Spinach, Carrots
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Superior Ag Products

Overview (1)   (0)   (0)  
Business Type:
Grower, Shipper
Location HQ:
Yakima, 98902 Washington
Cooking Vegetables:
Corn, Onions, Bulb, Green Beans
Salad Vegetables:
Carrots, Tomatoes
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Cerqui Farms

Overview (1)   (0)   (0)  
Business Type:
Grower, Shipper
Location HQ:
Fife, 98424 Washington
Cooking Vegetables:
Cabbage, Cauliflower, Corn, Onions, Bulb
Salad Vegetables:
Peppers, Bell, Broccoli, Carrots, Lettuce
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Nash's Organic Produce

Overview (0)   (0)   (0)  
Business Type:
Grower
Location HQ:
Sequim, 98382-8884 Washington
Berries:
Strawberries
Deciduous Fruit:
Apples, Pears
Stone Fruit:
Plums
Cooking Vegetables:
Asparagus, Beans, Beets, Cabbage, Herbs, Kale








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