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Michigan News

Michigan asparagus campaign to 'meet consumers where they are'

The Michigan Asparagus Advisory Board said it is implementing a marketing campaign that bridges the digital and in-store experience... Read More

The Packer Staff

May 15, 2025
Produce Marketing , Asparagus , Michigan , Produce Retail

Molina Healthcare of Michigan says its partnership with Instacart aiming to address food insecurity for expectant mothers is a part of its multifaceted effort to improve equity for underserved populations throughout the state.

Instacart partnership seeks to improve food access for expectant mothers

The program with Molina Healthcare of Michigan will provide Instacart+ memberships and grocery stipends to help reduce birth outcome disparities... Read More

The Packer Staff

Nov 27, 2024
Nutrition , Michigan

Honeybear offers two notable varieties — Pazzaz and Honey Moon — which will play into marketing efforts this year, says Don Roper, vice president of sales and marketing for Elgin, Minn.-based Wescott Agri Products. “We believe we have to create new flavors to create demand to help drive consumption,” he said.

Marketing opportunities abound with large apple crop this season

Marketers recently shared the unique prospects that ample supply provides for retailers and consumers... Read More

Christina Herrick

Jan 12, 2024
Apples , Washington , Michigan , New York , Pennsylvania

Gala apples take the top spot in terms of the number of acres planted in the state, says Diane Smith, executive director for Michigan Apples. Honeycrisp, fuji and cripps pink remain popular with consumers, too.

Following another large crop, Michigan apple experts offer insight for retailers

Michigan apple growers experienced some localized frost damage in the spring but still had a great growing year... Read More

Christina Herrick

Jan 05, 2024
Apples , Michigan , Produce Retail

FirstFruits Farms acquires Applewood Orchards

The merger expands the opportunity and scope of both companies to serve their unique customer base, while also working together with the customers the two companies share coast to coast... Read More

The Packer Staff

Dec 20, 2023
Michigan , Washington , Apples , Cherries

Summer video series puts spotlight on Michigan asparagus

The Michigan Asparagus Advisory Board is celebrating what makes asparagus from the Great Lake State so special in a video series that highlights growers and the culinary attributes of the summer vegetable... Read More

The Packer Staff

Jun 06, 2023
PMG Retail Merchandising , Merchandising , Michigan , Asparagus

Michigan’s favorite local produce, retailers

Amy Sowder

Sep 21, 2021
Michigan , Produce Retail , Regional Markets

Lakeland Fresh Farms earns non-GMO verification

Industry Press Release

Jun 21, 2021
Produce - General , Sustainability , Michigan , Controlled Environment Agriculture , Sustainability

BelleHarvest debuts kid-focused PAW Patrol branded apples

Tom Karst

Oct 12, 2020
Produce - General , Produce Retail , Apples , Michigan

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