United Fresh

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United Fresh

Insights on marketing, messaging, connection abound at BrandStorm

SAN FRANCISCO — Produce marketers heard perspective from wine and snack brands, the Rock and Roll Hall of Fame, cannabis companies and more in the opening days of BrandStorm, a United Fresh Produce Association event.

PMA and United Fresh task force addresses recent food safety issues

Last year proved to be a difficult year for the leafy greens sector, with three outbreaks linked to romaine lettuce.

Fruit Logistica brings global scale to produce show

BERLIN – With close to 80,000 visitors, Fruit Logistica is a nightmare when it comes to finding a taxi at the end of the day.

United Fresh leadership program applications sought

The United Fresh Produce Industry Leadership Program is accepting applications for its 25th class.

United Fresh promotes Mary Coppola

Mary Coppola has been promoted by the United Fresh Produce Association to vice president of marketing and communications.

FSMA course in Colorado focuses on preventive control rule

Produce industry associations are sponsoring a three-day Food Safety Modernization Act training class in Delta, Colo.

Laughs, lessons, inspiration: Award honors Ron Carkoski

LA QUINTA, Calif. — After more than 40 years in the produce industry and nearly 25 years at Four Seasons, Ron Carkoski was honored with a Lifetime Achievement Award at the United Fruit Produce FreshStart 2019.

How businesses interpret the PMA/United Fresh Ethical Charter

The grower industry is suffering from a critical labor shortage, but berry farms that supply Driscoll’s of the Americas have a competitive advantage because they pay their laborers more.

Romaine industry adopts new labels, product to return to stores

​​​​​​​The FDA says romaine lettuce is now safe to eat following the “purge” of product on the market, and grower-shippers agreed to new labeling standards that will include where the lettuce is grown.

Federal agencies to industry: stop shipping romaine

Federal agencies are asking romaine lettuce shippers to stop packing and selling their product as a second E. coli outbreak traced to the lettuce is under investigation.