Produce Retail

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Produce Retail

Cosmic Crisp apples to launch with $10 million campaign

Cosmic Crisp apples is asking consumers to “Imagine the Possibilities” with a $10 million marketing and branding campaign from the company that helped launch Pink Lady brand apples.
Dec 07, 2018 by Chris Koger #Produce Retail, #Apples

Romaine lettuce supplies return in post-purge push

Romaine is slowly making its way back to store shelves following the Food and Drug Administration’s six-day “purge” of all products containing the leafy green.

Produce truck rates bump higher for the holidays

USDA data reports rising truck rates to New York from various produce shipping districts.

Reflections on retailer responses to romaine

I visited 12 grocery stores in the Kansas City area the evening that the Centers for Disease Control and Prevention linked another E. coli outbreak to romaine, and the Nov. 20 trip was far more revealing than I expected.

Florida tomato deal starts light but picks up steam

After a lighter-than-normal start in late October, Florida’s tomato volume had begun to accelerate in mid-November, said Michael Schadler, manager of the Maitland-based Florida Tomato Committee.

DMA Solutions releases social media, produce marketer calendars

DMA Solutions Inc., Dallas, has released its fifth annual Social Media and Produce Marketer’s Calendars.

'The Blend' trend and others projected to mushroom in 2019

Mushrooms are squeezing their way into 2019 food trends predictions.

Millennials Eat — Sweet Potatoes!

Amelia and Ashley discuss which age groups and regions buy the most sweet potatoes, along with their experiences with the vegetable and "millennial-friendly" ways to use it.

Concord Foods in invests in updating brand

Brockton, Mass.-based Concord Foods is leveraging the popularity of avocados and convenience-oriented produce items to elevate its products, such as guacamole dip spices.
Nov 27, 2018 by Tom Karst #Produce Retail, #Avocados

Watermelon board counts successful 2018 promotions

The National Watermelon Promotion Board, Winter Springs, Fla., cited social media and digital programs as key parts of a successful 2081 domestic promotion campaign.