Tom Burfield

Tom Burfield

Organic category continues to thrive

Organic produce sales may be no longer be escalating at a double-digit rate, but retailers, foodservice operators and grower-shippers say movement continues to trend upward.

Mexican grape volume should be up after late start

The Mexican table grape deal may be getting off to a slightly later start than usual this season, but grower-shippers expect volume to be significantly higher than last year.
Apr 09, 2019 by Tom Burfield #Produce Crops

Grape growers seek more flavorful varieties

Specialty grape production is on the rise in Mexico as growers adopt varieties that have gained popularity in the U.S.

Strawberry commission plans promotional programs

The Watsonville-based California Strawberry Commission has a wealth of programs on tap this season to encourage consumers to buy California strawberries.

Stats show preference for California fruit

Judging from numbers from Nielsen Co. LLC, consumers in the western part of the U.S. are particularly fond of California avocados.
Mar 27, 2019 by Tom Burfield #The Packer, #California

Exports play important role for Golden State crop

Even with this year’s smaller-than-usual crop, California avocado shippers may find some profitable opportunities outside of the domestic market.

Hass board touts avocados’ nutrition benefits

The Irvine, Calif.-based Hass Avocado Board has been spreading the word about the nutrition benefits of hass avocados.
Mar 25, 2019 by Tom Burfield #The Packer, #Avocados

California Avocado Commission's marketing to focus on Western markets

California avocado growers will focus mainly on California and the West, and marketing programs will be targeted to and customized for those customers.
Mar 25, 2019 by Tom Burfield #The Packer, #Avocados

Fruit gains traction in springtime

Many of the produce items shipped from West Mexico during the spring are similar to those that arrive in winter. However, fruit items, like melons and mangoes, tend to have a greater presence as the weather warms up.

Mexican greenhouse production soars

Every year, Mexican producers are growing more of their product under protected agriculture.