The Packer Staff
Figs maintained their No. 1 place on Produce Market Guide last week for the sixth week in a row, but chili peppers vaulted from the No. 5 spot to No. 2.
Aug 13, 2019 by The Packer Staff
Figs have spent a month in the No. 1 spot on Produce Market Guide, but yellow plums gave them a run for their money last week, climbing two spots from the week before to land at No. 2.
Jul 29, 2019 by The Packer Staff
Those are all points that suppliers need to have in the back of their mind when they sell product to their customers.
There are several different objectives that retailers are looking to satisfy through advertising.
There are a lot of sophisticated ways to try and estimate what an additional SKU will give you in sales based on competing items and gaps in the marketplace.
The stores have good access to real-time data. They have an ability to get nearly minute-by-minute sales updates out of their systems.
After a couple of weeks of inching toward No. 1, figs secured the ranking of most searched item on Produce Market Guide during the week of July 1, switching places with cucumbers.
Jul 09, 2019 by The Packer Staff